Winsper Wins 16 Awards at NEDMA's 2007 Show 'Thinking Firm,' is Awarded 16 out of 21 Possible Entries and Brings Home 3 Gold, 7 Silver, and 6 Bronze Awards

Winsper, a full-service, integrated, brand communications firm, announced today that it received a total of 16 NEDMA Awards for creative and results excellence. NEDMA is the leading professional association serving business-to-business marketers and communicators.

Boston, MA (PRWeb) April 15, 2007 -- Winsper, a full-service, integrated, brand communications firm, announced today that it received a total of 16 NEDMA Awards for creative and results excellence. NEDMA is the leading professional association serving business-to-business marketers and communicators.

Total number of Gold: 3

Total number of Silver: 7

Total number of Bronze: 6

The awards were spread across a blend of categories including consumer and B2B print advertising, integrated media campaigns, direct mail, outdoor, point of purchase, direct mail on a shoestring, best art direction technique on behalf of clients including Timberland PRO, Exeter Hospital, Unica Corporation, Kalido, Everything But The Dog, and Employease (ADP).

Winsper won against strong competition, including a broad mix of agencies submitting more than 345 creative entries judged by 25 industry leaders from across the country.

"This recognition helps our clients and prospects understand that with only strong thinking can we deliver great business and creative ideas top to bottom. Being recognized in so many categories from brand advertising, to direct mail to integrated marketing underscores our firms ability to think and deliver ideas that can impact marketing at all levels," said Jeff Winsper, president, Winsper. "We commend our clients for allowing us to deliver the quality work that makes a difference to their customers."

The Award categories and honors received include:

Consumer print ads: single

Gold

Client - Timberland PRO

Silver

Client - Exeter Hospital

Bronze

Client - Timberland PRO

Consumer print ad: campaign

Silver

Client - Timberland PRO

Bronze

Client - Exeter Hospital

B-TO-B print ad: single

Silver

Client - Unica Corporation

High-tech direct mail (B2B or B2C):

Silver

Client - Cognos

Best overall B-to-B direct mail campaign:

Silver

Client - Kalido

Bronze

Client - Cognos

Outdoor, pop media campaign

Gold

Client - Timberland PRO

Best art direction

Silver

Client - Employease

B-to-B integrated media campaign:

(lead generation)

Bronze

Client - Cognos

B-to-B integrated media campaign:

(image or brand building)

Silver

Client - Kalido

Consumer integrated media campaign

(image or brand building)

Bronze

Client - Timberland PRO

Consumer integrated media campaign

(traffic building)

Gold

Client - Exeter Hospital

direct mail on a shoestring

Consumer Integrated Campaign

Bronze

Client - Everything But The Dog

About Winsper

Winsper is a "thinking" firm headquartered in Boston, MA. The company focuses its efforts around three primary audiences: affluent consumers, general consumers and c-level business leaders. Winsper devises new ways for its clients to build their brand value over time and sales overnight by providing integrated solutions across all facets of clients' business that include marketing, advertising, public relations and creative communications. Winsper is an independent agency representing both emerging and established companies in a variety of industries including finance, retail, luxury and consumer markets. Winsper was also recently recognized as the 15th fastest growing, privately-held company by the Boston Business Journal.

About NEDMA

The New England Direct Marketing Association is a regional, professional association for all those interested in advertising and direct marketing excellence. Membership is composed of leading area companies that use direct marketing, direct marketing agencies, independent professionals, educators, and students.

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