LafumaFurniture.com Gets a New Look, New Lafuma Chair Models and Takes on Lafuma Warranty Handling

LafumaFurniture.com announces significant changes to its website, services, and product catalog.

Sylvan Lake, MI (PRWEB) May 26, 2007 -- The team behind LafumaFurniture.com (http://www.lafumafurniture.com/home.jsp?source=prweb) is proud to announce that significant changes to its website, services, and product catalog have strengthened its role as the premier online dealer of Lafuma Outdoor Furniture in the United States.

Since establishing a partnership with Lafuma - the legendary 85-year-old French outdoor equipment company that has grown into a revered, multinational business known for its high-end, high-quality products - online retailer Niche Retail, LLC has grown LafumaFurniture.com (http://www.lafumafurniture.com/home.jsp?source=prweb) into a lynchpin of its expanding Internet presence. By managing a website dedicated exclusively to Lafuma 'zero gravity' recliners, camping chairs, loungers, and Lafuma's entire selection of light and comfortable outdoor relaxation gear, Niche Retail has crafted the foremost ecommerce destination for customers looking for stylish, lightweight outdoor furniture of unsurpassed comfort and quality.

Lafuma Furniture's General Manager Guillaume Linossier states that, "We selected Niche Retail for its reputation of high-quality customer-centric web stores, coupled with outstanding customer service."

LafumaFurniture.com (http://www.lafumafurniture.com/home.jsp?source=prweb) now features a dramatically improved visual presentation as well as a more intuitive navigation system. Now online shoppers who visit LafumaFurniture.com can find the most popular models quickly and easily, shop by their preferred activity or category of chair, and quickly find the accessories or replacement parts that will preserve and enhance their outdoor enjoyment.

"We've always prided ourselves on providing our customers with as much information relevant to their buying decisions as possible, whether it's our extensive collection of real user reviews or the immediate accessibility of our dedicated customer service team," said Brent Norton, site manager of LafumaFurniture.com, "but the new look and feel of LafumaFurniture.com (http://www.lafumafurniture.com/home.jsp?source=prweb) is the icing on the cake. It's never been easier for our customers to quickly find exactly what they're looking for, and the site has never looked better!"

In terms of services, the partnership between Lafuma of France and LafumaFurniture.com (http://www.lafumafurniture.com/home.jsp?source=prweb) has strengthened to a point where Lafuma has entrusted the customer service department at LafumaFurniture.com with its customers' warranty concerns. Rather than having to contact Lafuma directly with warranty issues, owners of Lafuma outdoor chairs can address these matters with the friendly and knowledgeable staff at LafumaFurniture.com - regardless of where the chair was initially purchased.

Additionally, LafumaFurniture.com (http://www.lafumafurniture.com/home.jsp?source=prweb)'s product catalog is experiencing the same growth and diversification as the customer service department. Three new recliner models, the Lafuma Hybrid, Lafuma Futura (and larger-sized Futura XL sibling), and Lafuma RT, are now available for 2007 - all in a full range of styles and colors.

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