Tribe Mediterranean Foods Satisfies Snack Attacks with All Natural Hummus & Crackers

Tribe Mediterranean Foods Satisfies Snack Attacks with All Natural Hummus & Crackers. All Natural Hummus & Crackers Contain Nearly Three Ounces of Healthy Hummus and Crackers in Four Popular Hummus Flavors - Classic, Roasted Garlic, Sweet Roasted Red Peppers and Forty Spices.

Taunton, Mass. (PRWEB) June 1, 2007 -- Tribe Mediterranean Foods, a leading trendsetter in the rapidly growing Mediterranean food category and creators of America's favorite hummus, introduced Tribe Hummus & Crackers at the 2007 IDDBA Show in Anaheim, California. Tribe's Hummus & Crackers are conveniently packaged for grocery & convenience store "Grab & Go" sections, vending machines, school lunch and food service programs.

Unlike other hummus snack packs, Tribe's Hummus & Crackers are preservative free and have an industry leading shelf life of 90 days. Tribe introduced Hummus & Crackers in the four most popular hummus flavors -- Classic, Roasted Garlic, Sweet Roasted Red Peppers and Forty Spices. The products will retail for an MSRP of $1.49.

Americans love to snack, according to a national consumer survey by Simmons Market Research Bureau, with 25% of adults often snacking between meals. The International Deli-Dairy-Bakery Association (IDDBA) estimates that nearly 90% of Americans indulge in a snack on any given day, compared with only 75% who eat breakfast and 88% who eat lunch. For most people, the major barrier to sit down meals and healthy eating is lack of time.

Consumers are looking for healthier "on the run" snack fare and it's a trend that will continue to grow. According to a report published by Packaged Fasts, a division of MarketResearch.com, one of the hottest growth categories in the past year have been in healthy snacks, from sugar-free candy to trail mix. Success with products like these has shown major snack food producers that consumers do want healthy choices, and marketers are responding with a wider range of healthier products such as dried fruit, yogurt cups, and food bars.

"Consumers continue to search for healthy, filling snacks that taste great," said Rick Schaffer, VP of Sales and Marketing for Tribe Mediterranean Foods. "Tribe Hummus & Crackers provides consumers a delicious and healthy snacking alternative in convenient, easy-to-open packages, which are perfect for all 'on the run', snacking occasions."

All Tribe Hummus is non-dairy, trans-fat free, cholesterol-free and contains no hydrogenated oils or saturated fats. In addition, Tribe Hummus appeals to a variety of consumers as it is vegan friendly and Certified Kosher. All Tribe hummus products undergo the most stringent quality assurance procedures in the industry. Tribe distributes nationally to retailers, wholesalers and foodservice establishments throughout the U.S., Canada and Mexico.

About Tribe Mediterranean Foods

Based in Taunton, Massachusetts, Tribe Mediterranean Foods creates and distributes a highly popular line of Mediterranean food products that includes several flavors of hummus, tahini, tabouli and baba ganoush. Known for their flavorful and healthy qualities, Mediterranean foods have taken the United States by storm thanks, in large part, to the Tribe brand. In 1994 Tribe became category leader of hummus in America, and is largely responsible for the more than tenfold increase of U.S. hummus sales through 1997. As a result, Tribe's products are prominently displayed on store shelves from coast to coast throughout North America.

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