American Elements Combines Nanoparticle, Rare Earths and Bulk Chemical Capabilities in Launch of New AE Water Treatment Group

American Elements announced today the launch of a new product group created through the merger of several technological and manufacturing capabilities under a single sales and technical support team. The new group will operate under the trade name AE Water Treatment™.

Los Angeles, CA (PRWEB) June 13, 2007 -- American Elements announced today the launch of a new product group created through the merger of several technological and manufacturing capabilities under a single sales and technical support team. The new group will operate under the trade name AE Water Treatment™. The new division is discussed in more detail at www.americanelements.com/AEwatertreatment.html.

With the development of several novel approaches to water treatment and ground water remediation using advanced materials such as nano materials like iron nanoparticles (http://www.americanelements.com/fenp.html), and certain rare earth compounds like lanthanum chloride (http://www.americanelements.com/lacl.html), American Elements has enhanced the support of these unique products through the launch of a separate water treatment chemicals group. The division will also manage American Elements' line of nuclear reactor treatment chemicals and industrial flocculants.

The consolidation is intended to streamline sales and customer support of water treatment materials and combine production capabilities where possible for better efficiency. The consolidation will not result in any worker or staffing reductions.

For further technical and pricing information on AE Water Treatment™ products, please contact your local American Elements distributor or American Elements U.S. corporate headquarters at (1)310-208-0551, FAX (1)310-208-0351 or www.americanelements.com. American Elements is America's leading manufacturer and supplier of rare earth and other advanced material products with distribution offices in Europe, Asia and South America.

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