Appello and Telia Denmark Launch Telia Navigator -- Reinforcing Appello's Position as Europe's Leading Provider of Online GPS Navigation

Leading Swedish navigation provider Appello has been selected to provide Telia Denmark, with the Wisepilot navigation platform for the new mobile GPS navigation service, Telia Navigator®.

Gothenburg, Sweden (PRWEB) June 22, 2007 -- Navigator is a fully Telia branded navigation solution that provides an all-inclusive navigation experience on a wide range of handsets. Telia customers can take advantage of navigation with voice instructions and 3D maps, unique destination lookup functionality via Danish business and residential listings and Pan-European active safety camera alerts. Telia Navigator also gives customers access to quarterly updated European map information from leading map data provider NAVTEQ.

"Through Appellos unmatched handset support we are able offer high quality GPS-navigation for all our customers and not only the customers with the latest handsets that offers built-in GPS. I also think that many customers prefers a mobile solution that offers flexibility and simplicity when you can use one device for many functions", says Jesper Brøckner Managing Director TeliaSonera in Denmark.

"Telia Denmark is the perfect partner for Appello, a mobile network operator with a strong brand and a well prepared plan for its new navigation services. We are very proud to announce yet another partnership around our navigation services and also the 3rd launch within the TeliaSonera Group, showing the success we have with our other partners within the TeliaSonera Group.", says Martin Svensson, CEO of Appello.

"A recent extensive customer survey showed that more than 50% of our customers would like to have turn-by-turn navigation on their mobile phones. We are very glad that we now can fulfil our customers number one request and through our cooperation with Appello we have been able to brand, localize and launch the solution in a very short time frame", continues Jesper Brøckner Managing Director TeliaSonera in Denmark.

"Telia not only capitalize on the fact that navigation is the number one requested add-on service by their customers in the Denmark, they are also the first Danish Telecom Operator to offer a complete navigation solution with everything from a start package to Pan-European navigation that includes advanced services such as European wide active safety camera warning - a very popular function in other countries - and convenient functions like finding your destination by searching in online yellow and white page directories.", comments Rasmus Ahlberg, Product Manager at Appello.

More information is available on the website, http://www.telia.dk/navigator

FOR MORE INFORMATION, PLEASE CONTACT

Rasmus Ahlberg, Product Manager, Appello

Mobile: +46 705 763 920

E-mail: rasmus.ahlberg(at)appello.se

Martin Svensson, CEO, Appello

Mobile: +46 730 255 299

E-mail: martin.svensson(at)appello.se

About Appello and Wisepilot

Appello is a leading provider of mobile GPS-navigation services and offers turn-key solutions to mobile network operators, handset manufacturers, automotive OEM and enterprise customers. Appello has developed WISEPILOT™, a unique and award-winning navigation platform for mobile devices and solutions providing applications to the automotive and telecom industries. Appello's customers include some of Europe's largest mobile network operators, telecom distributors, mobile phone manufacturers and telecom system integrators. Appello has its headquarters in Gothenburg, Sweden.

For more information, visit http://www.appello.se | http://www.wisepilot.com

Trademarks and copyright notices

Wisepilot is a trademark of Appello Systems AB and its products are the property of Appello Systems AB and are protected against unauthorized use by trademark laws. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners.

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