Online Marketing Expert, Lisa Padilla, Joins BlogTalkRadio as Vice President of Marketing

Padilla to oversee marketing, advertising and publicity aspects of BTR

New York, NY (PRWEB) June 25, 2007 -- The Internet's first social radio network (http://blogtalkradio.com/), BlogTalkRadio (BTR), today announced the appointment of Lisa Padilla as Vice President of Marketing. In her new role, Ms. Padilla will oversee advertising, publicity, corporate marketing and partnerships and will be based in San Francisco.

"I am really excited that Lisa has joined BlogTalkRadio (http://blogtalkradio.com/)," said co-founder and CEO Alan Levy. "Lisa has terrific experience in developing online social communities, web sites and applications. In addition to these skills, she is a true ''connector' in Silicon Valley and in the Web 2.0 space."

Ms. Padilla comes to BTR with 15 years of marketing and production experience, driving strategic and tactical initiatives for B2B and B2C direct and integrated campaigns. Most recently, she worked as a consultant to clients such as Yahoo!, Philips Electronics, EMI, AOL, Netgear and Marriott.

Prior to that, Padilla served as Client Services and Production Director for EURO RSCG, where her clients included Microsoft, Hewlett-Packard, MSNBC, Datek and Sephora. She was a producer at Netscape Communications/AOL, where she executed their advertising and sponsorship model across 35 channels. Padilla also produced company-wide projects such as Netscape Webmail, AOL Instant Messenger, and Netscape's search page. Padilla began her career as an Account Coordinator at Foote, Cone & Belding.

"BlogTalkRadio is the perfect combination of citizen media and light-weight, ease-to-use technology," said Padilla. "Everyone here is quite unique in their passion for BlogTalkRadio. It's a dream job with a dream team."

About BlogTalkRadio:

BlogTalkRadio is the Web's first social radio network. Founded by telecommunications entrepreneur Alan Levy in 2006, its platform allows anyone with a phone connection to create free, live, interactive radio programming without the need to download software or use additional audio equipment. Ushering in the next generation of "citizen broadcasting (http://blogtalkradio.com/)," BlogTalkRadio allows program hosts to conduct live radio-style shows that can include live listener call-ins and be accessed from any computer. BlogTalkRadio currently has over 14,000 archived radio shows, and 1,700 hosts speaking on a diverse range of topics. Join the conversation at http://blogtalkradio.com/.

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