SchoolMessenger Adds True SMS Text Messaging to Parent Notification Solutions to Deliver Rapid and Reliable Content to Mobile Devices

SchoolMessenger to add SMS text messaging across parent notification solutions.

Atlanta, GA (PRWEB) June 27, 2007 -- SchoolMessenger, a leading U.S. parental notification company, today announced that it will add true SMS text messaging capabilities to its entire product family on July 1. True SMS text messaging enables the rapid and reliable delivery of messages to mobile devices, adding an additional delivery path to SchoolMessenger's existing voice messaging and email capabilities.

"In today's schools, educators need the fastest, most reliable tools available to get the word out to parents and staff," said Kent Lowry, president of SchoolMessenger, a division of Reliance Communications. "True SMS text messaging was designed and built from the ground up for communications to and from cell phones. It delivers a superior level of performance and convenience compared to some text messaging alternatives, and is a great addition to sending a personalized voice message or email."

SchoolMessenger SMS is designed to leverage the platform, protocols and gateways intended for text messaging. There are no carrier-specific requirements to consider, and messages arrive fully-formatted, accurate and in full. Unlike an email, or an email-to-text message, which travel through multiple servers on their way to being read, true SMS messages go directly to the mobile carrier. Fewer stops in the process greatly diminishes the chance for latency, delays and errors.

Whether sending a voice message, and email or an SMS text message, the SchoolMessenger customer interface remains the same. In addition, SchoolMessenger SMS leverages existing data integration tools from the company to ensure that contact information is always up to date and accurate.

Pricing and Availability

SchoolMessenger SMS will be available on July 1, 2007. Pricing is as low as $1.00 per student per year for unlimited use. For information, call 888-527-5225 or email sales @ schoolmessenger.com.

About SchoolMessenger

SchoolMessenger, a division of Reliance Communications, Inc., is a leading provider of parent notification solutions for education. Its family of products, which include desktop, server and hosted solutions, are in use in more than 6,000 districts and schools, connecting educators with millions of parents everyday. Founded in 1999, the privately-funded company is headquartered in Santa Cruz, California. For information, visit www.schoolmessenger.com.

# # #