Global Industrial & Institutional Cleaning Products Market to Reach $23 Billion by 2010, According to New Report by Global Industry Analysts, Inc.

World industrial & institutional cleaning products market is forecast to wax at a slow rate to reach US$23 billion by the end of 2010. United States represents the largest market, with US$8.6 billion in 2006. Asia-Pacific represents the fastest growing market, exhibiting a CAGR of 3.7%.

San Jose, CA (PRWEB) July 23, 2007 -- Industrial and institutional cleaning product market has come a long way from its conventional hallmark. Sanitation & janitorial cleaners segment is the fundamental platform, which has provided industrial & institutional cleaning products market enduring healthy growth over the last decade and would continue to be the bolstering research workshop for emerging I&I cleaning chemicals. Sanitation & janitorial cleaners market (http://www.strategyr.com/MCP-1487.asp) is projected to register the fastest CAGR in the global I&I cleaning products market to touch US$7 billion by 2010, as stated by Global Industry Analysts, Inc. Industrial/technical cleaners market (http://www.strategyr.com/MCP-1487.asp) and kitchen & catering cleaning agents market (http://www.strategyr.com/MCP-1487.asp), the other two major segments, are forecast to reach US$4.4 billion and US$4.3 billion respectively, by 2010. In terms of end-use, industrial segment is expected to occupy over 20% of the total market by 2010. Consumers are favoring environment-friendly solutions, which provide perfect blend of technology and application.

The worldwide industrial & institutional cleaning products market is mature (in the western world) and is very fragmented with existence of large number of global and regional players. However, a handful of players have dominating presence in worldwide market. With rising raw material prices and increased downward pricing pressure from the costumers, producers are under extreme pressure to optimize their production and operational efficiency. Ongoing consolidation in various end-use markets such as healthcare, lodging, food service has reduced number of end-users, resulting in increased customer resistance against price increases, shrinking the profit margin of manufacturers.

Product differentiation has been a wining strategy to gain market recognition and share. For the purpose, branding and use of specialty surfactants against commodity surfactants have emerged as major tools. Another important norm prevalent in the industry is consumer preference towards companies with international breath. In effect, major players have expanded their distribution network across the globe to retain their customers.

With increased safety standards and health concerns, predominantly in food & beverage, food service and health care sectors, disinfectants and sanitizers are positioned to emerge as one of the fastest growing segment in global industrial & institutional cleaning products market. Hand cleaners, the third largest category in sanitation and janitorial market, (after hard floor cleaning chemicals and 'cleaners and degreasers') is likely to continue to soar with heightened hygiene concerns in food related and healthcare industries.

Leading players in the world industrial & institutional cleaning products market include Acuity Specialty Products, Arrow Magnolia International LP, Church & Dwight Co., Inc., The Clorox Company, Cognis Care Chemicals, CPAC Inc., The Dow Chemical Company, Ecolab Inc., Henkel KgaA, JohnsonDiversey Inc., Katy Industries Inc., Kimberly-Clark Corporation, Kao Corporation, Lion Corporation, National Chemical Laboratories, Procter & Gamble, Reckitt Benckiser, Plc, Spartan Chemical Co., Inc., and Stepan Company.

The report titled "Industrial & Institutional Cleaning Products: A Global Strategic Business Report" published by Global Industry Analysts, Inc., discusses prevailing trends, market forecasts, and activities that affect the industry at the global level. The report also presents similar trends and hard-to-find data and analytics for US, Canada, Japan, Europe, Asia-Pacific, and Rest of World markets.

For more details about this research report, please visit http://www.strategyr.com/MCP-1487.asp.

About Global Industry Analysts, Inc.

Global Industry Analysts, Inc., (GIA) (http://www.strategyr.com) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world's largest market research publishers. The company employs more than 700 people worldwide and publishes more than 880 full-scale research reports each year. Additionally, the company also offers a range of more than 60,000 smaller research products including company reports, market trend reports and industry reports encompassing all major industries worldwide.

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