DESTINY MEDIA TECHNOLOGIES, INC ANNOUNCES INTERNET COMMERCIALS

Agreement to Comarket CommFlash / Clipstream Advertising Solution -- First Streaming Interstitial Video Solution

VANCOUVER, British Columbia / LOS ANGELES, California - Destiny Media Technologies, Inc. (OTCBB: DSNY; Berlin: DME 935 410) and FPBA Group, LLC are pleased to announce their agreement to comarket the first streaming interstitial video solution, a combined Clipstream / COMMFLASH advertising solution which enables the delivery of video clips in between web pages within the same browser session.

Destiny Sales Representative, John Pillsbury says The video between page ad that just plays with Clipstream/COMMFLASH is the closest thing yet to adding the power of TV commercials to the web. Major interactive agencies are enthusiastic with this new ad dimension."

While viewing a content page, a streaming video commercial is downloaded in the background to the user's computer. Once the user exits the page (by clicking on any link on the page, manually inputting a URL, or clicking on a 'favorite'), the video clip is launched immediately and displayed in the same browser window, while the requested next page is being downloaded. Once the requested page is downloaded, the commercial is automatically removed and the requested page is displayed.

The web experience is similar to watching television, where periods of content viewing are interrupted by short video commercial breaks. With the proliferation of pop zappers", advertisers are asking for advertising solutions that assure that the advertisement is in-the-users-face" without blocking content and which cannot be shut off. The joint Clipstream / COMMFLASH solution is just such a solution, which is not launched in a pop-up / pop-under window, and is not affected by pop-zappers.

This product is what online advertisers need in order to make a lasting impression on users. It gets their attention and keeps it." said Byron Biggins, VP, Sales and Marketing, FPBA Group, the company that developed COMMFLASH technology. Biggins continues that "the COMMFLASH technology ensures that users will watch the ad, and the Clipstream video technology ensures that they are entertained. When users are entertained, they are far more receptive to an ad. In advertising we have 3-Ps -- the publisher, the promoter and the purchaser, one cannot disregard any of these Ps without affecting the value of the advertising transaction." Biggins concludes that the integrated Clipstream / COMMFLASH solution will enhance user experience, and with it, the lasting impression of the advertisement, enhancing the overall return on advertising investment.

Unlike other streaming solutions, Clipstream powered commercials can be embedded directly into the same browser window as the content page the user is leaving from. Because the combined solution is powered by Java and Javascript, the new media solution will have a reach exceeding 93% of the web audience. COMMFLASH technology ensures the commercial will be played in its entirety. This high guaranteed exposure is very attractive to advertisers in a web environment where click through rates can be as low as .03%. Portal sites can adopt the same proven business model used by content owners in traditional media outlets, such as print, radio and television.

COMMFLASH and Clipstream advertising campaigns have run on many large consumer portals, by major advertisers, and are becoming recognized as a replacement for pop windows and static banner ads.

About FPBA

FPBA Group, a California based company, developed and licenses the rights to its proprietary and patent-pending non-zapable COMMFLASH Technology. FPBAs mission is to provide a standard-setting advertising format that meets the traditional brand building needs of advertisers in an environment that ensures the continual seamless and uninterrupted browsing activities of the end user. FPBA develops enabling technologies that are easy to use, do not require software downloads and make it possible to deliver uninterruptible and unforgettable messages.

For more information, contact:

Byron Biggins, VP, Sales and Marketing

(877) 810-1128,

email: info@fpba.net,

www.fpba.net.

About Destiny

Destiny Media Technologies, Inc. (http://www.dsny.com) is a leader in developing easy-to-use tools for distributing digital media through the Internet. The company's suite of streaming and downloadable products include: Clipstream, Destiny Media Player , Radio Destiny and MPE . Established in 1991, the company is headquartered in Vancouver, Canada.

For more information contact:

Steve Vestergaard     

steve@dsny.com

CEO Destiny

604-609-7736 ext. 222


Contact Information
Jonathan Barsade
Fpba Group
http://www.fpba.net

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