Movaya Releases PlugNPlay 2.0 for Mobile Content Distribution, and Welcomes Casual Game Merchants

Movaya Releases PlugNPlay Version 2.0 for Mobile Games and Applications, and Welcomes Casual Game Merchants to Add Mobile Games to their Online Stores. PlugNPlay is now more flexible with the various ways in which websites can integrate with Movaya's system, including FLASH Interfaces, XML Feeds for advanced programming and Instant WAP Storefronts that allow all PlugNPlay clients to have mobile phone storefronts.

Seattle, WA (PRWEB) November 15, 2007 -- Movaya (www.movaya.com), a leading provider of mobile content distribution software solutions, today announces that it has released PlugNPlay 2.0, the newest edition of its Mobile Game and Application distribution and management platform.

With PlugNPlay, Movaya enables online merchants, casual game merchants and anyone with a website, blog or forum to create a store for selling mobile games, mobile applications or any type of mobile content. From the website to the sales page, everything that the customer sees can be branded with the company's logo, style and formatting.

Version 2.0 of PlugNPlay introduces three new, key components:

-Instant WAP store that allow any PlugNPlay client to have a mobile version of their store

-FLASH Interfaces provide the easiest way for clients to get online

-XML Feed for advanced programming.

"The ability to use the PlugNPlay XML Feed has allowed Capcom to build a custom web application and sell our games directly to consumers," said Matt Gillis, Senior Vice President of Publishing, Capcom Interactive, Inc. "This has created an additional revenue stream for us with little to no risk to the company."

With these new features in place, and more games in the system (currently over 400 titles from companies such as RealNetworks, Capcom, COM2US and more), Movaya readily welcomes Casual Game Merchants to use its system to add Mobile Game sales to their existing stores.

"Movaya is focused on developing the most complete, flexible, easy to use system for off-deck distribution," said Phil Yerkes, CEO of Movaya. "And this includes distribution of mobile games not only via websites but WAP sites as well. By taking advantage of the flexibility of our mobile game distribution platform, anyone can expand into mobile game and application sales."

Platinum Studios (http://www.platinumstudios.com), an entertainment company that specializes in developing and adapting comics and graphic novel content to other media, has gone online with a website for mobile content sales, PT78Mobile.com (http://www.pt78mobile.com). Additionally, with the new features of PlugNPlay 2.0, Platinum was able to instanly add a WAP store. Using your cell phone you can visit m.pt78mobile.com (http://m.pt78mobile.com).

An example of the PlugNPlay Flash Interface can be seen at PhonePimp.com (http://www.phonepimp.com).

About Capcom

Capcom is a leading worldwide developer, publisher and distributor of interactive entertainment. Founded in 1983, the company has created world-renowned franchises including Resident Evil®, Street Fighter®, Mega Man®, Breath of Fire®, Devil May Cry® and the Onimusha® series. Headquartered in Osaka, Japan, the company maintains operations in the U.S., United Kingdom, Germany, Tokyo and Hong Kong. More information about Capcom and its products can be found on the company's web site at Capcom.com (http://www.capcom.com).

Since its establishment in November of 2005, Capcom Interactive, Inc. has published several mobile games based on Capcom's celebrated intellectual property, including 1942, Ghost n' Goblins, Mega Man and Resident Evil®: The Missions, to commercial and critical acclaim. For additional information on the company and its offerings, please visit CapcomMobile.com (http://www.capcommobile.com).

About Platinum Studios

Platinum Studios is an entertainment company that specializes in developing and adapting comics and graphic novel content to feature film, television, animation, games, the Internet, and other media. Our independent library of comic characters is the largest in the world and contains more than 3,800 characters that have appeared in hundreds of millions of comics in 25 languages and more than 50 countries. Simply put, we create, produce, and distribute comic-based content, and lots of it.

About Movaya

Movaya is a Seattle-based technology company focused on creating the premier E-Commerce Solution for Mobile Software Publishers and Online Merchants.

"Powering the Next Generation of Mobile Content Distribution"

Since its founding in 2006, Movaya has been dedicated to the development of its revolutionary mobile-content management and distribution software platform; a platform that has created a new distribution channel for mobile publishers and enables any one to sell and distribute mobile-content such has video games, applications, music and videos.

###