Search Engine Optimization Course at New York University (NYU SCPS)

Learn Search Engine Optimization (SEO) and Search Engine Marketing (SEM/PPC) students will improve personal or company web sites in hands-on sessions. Join these active training labs to learn the best tools to do current search marketing techniques.

(PRWEB) November 21, 2007 -- Learn Search Engine Optimization (SEO) and Search Engine Marketing (SEM/PPC) (http://www.scps.nyu.edu/course-detail/X52.9010/20081) students will improve personal or company web sites in hands-on sessions. Join these active training labs to learn the best tools to do current search marketing techniques.

All website developers, online marketers, content managers, or a company owner trying to make sites more visible to a search engine will benefit from this class. Being on top matters, especially when it comes to search engine listings. Being found for specific keywords that are pertinent to the company's business is essential in today's Internet driven marketplace.

In this hands-on course, learn about the relationship between search engine optimization (SEO) and what makes successful websites show up at the top of search engine lists. This course helps the student to choose the best keywords, generate correct titles and Meta tags, and improve search engine rank for your website.

Students will be encouraged to bring their own notebook computer to work on their own websites. This will be an active lab where the students will learn to do SEO and SEM for their personal or company website. Methods for promotion using the major search engines will be covered in depth.

The instructor is Jordan Glogau, founder of Haiku Marketing (http://www.haiku-marketing.com), has been doing Internet marketing for over twelve years and SEO/SEM for the last seven.

SEO and SEM at NYU

X52.9010 / Continuing Education (http://www.scps.nyu.edu/course-detail/X52.9010/20081)

Cost: $195.00

Time:May 3 & 10

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