'Turning Your Dream Business Into Your Bread & Butter' Hits #1 on Amazon

Having hit # 1 on Amazon's "Small Business & Entrepreneurship/New Business Enterprises" List, Ellen Springer's new book, "Turning Your Dream Business Into Your Bread & Butter," offers excellent advice and tips to help entrepreneurs start a new business, and then ensure that it stays healthy.

Atlanta, GA (PRWEB) December 20, 2007 -- Having hit # 1 on Amazon's "Small Business & Entrepreneurship/New Business Enterprises" List, Ellen Springer's new book, "Turning Your Dream Business Into Your Bread & Butter," offers excellent advice and tips to help entrepreneurs start a new business, and then ensure that it stays healthy.

Ellen Springer wrote, "Turning Your Dream Business into Your Bread and Butter" (2007, Morgan James) specifically to keep new business owners from failing by making the same mistakes she has witnessed in counseling thousands of her CPA-clients over the past 25 years. Ms. Springer, MBA, CPA, and Founder/President of her own public accounting firm, Strategic Business Resources, Inc. (http://www.RunASuccessfulBusiness.com), was researching some material on-line when she came across an incredibly shocking statistic concerning the entrepreneurial, small business community.

Her research showed that 69 percent of all first-time, start-up small businesses failed within the first year of their existence. The primary reason for these failures was that these new business entrepreneurs were not armed with the basic knowledge of how to successfully start and run a new business. Ms. Springer's new book, written in a conversational, easy-to-understand manner, guides entrepreneurs around and through business "minefields", and reveals exactly what to do and what not to do when starting and running a successful business. It also incorporates "example case studies" and "strategy checklists" at the end of each chapter.

Matt Bacak, Internet Marketing GURU and author of "Secrets of the Internet Millionaire Mind", says: "Ellen Springer Rocks! Ellen is a friend, client, and now my CPA. I highly recommend her book because she really knows her stuff - Big Time!"

A few of Ms. Springer's ingredients for ensuring a successful business are:

1)    Have a business plan and a budget. "Most business owners are not comfortable tackling this task," says Springer. "Their business fails because of it." Springer tells the business owner how to accomplish both of these essential tasks.

2)    Manage Cash Flow. "Profit does not equal cash," says Springer. Springer tells the business owner how to turn non-cash assets into cash to fuel the growth of the business, work with creditors, manage budgets, and determine when debt is ok.

3)    Springer evaluates and explains, in layman's language, numerous tax and legal issues, which legal "entity" to choose (i.e., Sub-S, LLC, LLP, etc.), buying vs. leasing assets, "human" and financial capital, information technology, financial management and more.

Chad Massaker, President & CEO, Carceron Systems Group, LLC ( www.carceron.net), said: "This book is a comprehensive reference for the aspiring small business owner. It covers topics like: how to create a company, how to run it, how to protect it, what technologies to use, what best practices to use and more. Ellen also has a way of keeping things simple, telling you what tasks you may want to handle yourself and which ones you should seek professional help with. I wish I had this book when I first started any of my businesses. It sure would have made life a lot easier."

Finally, Ms. Springer answers the "key questions" that entrepreneurs all desire to know: how to be happy in a career, how to have more quality time and money for the family and how to be a business success! Ms. Springer adds: "Running a business requires a number of different skill-sets. The ability to analyze your 'numbers' and understand what they are telling you is important; the ability to effectively manage employees and systems is crucial; the ability to understand the 'big picture' and plan for the future sustains the business. Knowledge of what not to do, however, is every bit as important as what to do."

ELLEN V. SPRINGER, MBA, AEP, CLTC, CSA, RFC, CPA has over 25 years experience in business and financial consulting. She was recently nominated for the 2008 Small Business Champion Award: Financial Services Champion of the Year. She won the 2006 National Association of Women Business Owners - Women Entrepreneurial Award, the 2006 Kennesaw Mayoral Award for Excellence, the 2005-2006 Kiwanis President's Honor Roll for Outstanding Service, the 2005 Kennesaw Citizen of the Year Award, and the President's Award for 2003. She lives in Kennesaw, Georgia, just outside Atlanta.

Ellen Springer is available for interviews to discuss the very timely issues of how to start-up, run, and maintain a successful business; please call 770-429-0299. To receive Ms. Springer's free tax tips and other business information, go to www.freetaxtipsforwomen.com.

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