Vespera Communities Retains the Bokka Group Interactive Agency of Record

The Bokka Group has been retained to provide full-service interactive marketing to Vespera Investments and all its residential developments scattered throughout the Northeastern United States.

Denver, CO (PRWEB) February 7, 2008 -- The Bokka Group has been retained to provide full-service interactive marketing to Vespera Investments and all its residential developments scattered throughout the Northeastern United States.

"We knew a CRM would be a critical piece in the long-term development of Vespera's core site and diverse community micro sites," says Paula Huggett, VP/Client Services Director, the Bokka Group. "We implemented a solution, which provides eMarketing tools for increasing Web traffic, acquiring sales leads and converting prospects into customers."

All of Vespera's sites are managed from the same login console, but each have their own distinct brand voice and presentation.

About Vespera Investments

With progressive real estate development comes the responsibility of historical landscape preservation, Vespera believes. They are committed to improving the quality of life within the communities they develop and provide funds that allow acquisitions of open space for the communities' enjoyment. For more information, (http://www.vespera.com)

About The Bokka Group, Inc

Headquartered in Denver, CO, the Bokka Group is a leading interactive marketing company that provides technology solutions for master planned communities, home builders and land developers across North America. (http://www.bokkagroup.com/?src=prweb&cat=nb&pr=ves2.6.08)

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