ATX Introduces First-Ever Football Nutritional Supplement

Parisi Speed School's NFL Combine Program to be first users of ATX Football Formula

New York, NY (PRWEB) September 22, 2003

To meet the physical demands of pro, collegiate and high school football players, ATX Athlete Nutrition Technology launches its Football formula. A unique combination of 20+ ingredients, ATX Football Formula was developed using a patent-pending process, Functional Physiomics™.

To inaugurate the launch, athletes of the Parisi Speed School NFL Combine program -- which trains top college football players for the NFL Combine -- will use ATX Football Formulas. Martin Rooney, Director of the Parisi Speed School, says “Our Combine program delivers the top results in the nation year after year. We’re always looking to improve the program, and eager to add the ATX Football supplement to our nutrition component. It’s designed for the specific rigors of football, a great complement to our training.”

Football is characterized by repeated maximum-intensity exercise and concentrated impact on the joints and soft tissues. Mindful of this, ATX scientists consulted the sports medicine literature and interviewed trainers, strength coaches and professional athletes to identify football-specific needs. After collecting and analyzing this information, ATX developed a physiological “fingerprint” of the football player, and then chose natural ingredients that promote performance while training and competing.

According to Richard Lebovitz, Ph.D., chief ATX Scientist, “Muscle mass and strength is the top concern of football players, so we targeted organs and metabolic pathways important for football. ATX Football formula aims to maintain pools of muscle glycogen – energy utilized by muscle cells – and promote the energy capacity of muscle.” He adds “A strong, healthy heart is necessary to maintain adequate blood-oxygen levels and keep the tissues well-fed. For this we included ingredients including Ginkgo, L-carnitine, and others, and for increased stamina we added Panax Ginseng, Taurine, B-vitamins, and ingredients that act synergistically. ATX’s Football formula is designed to help maintain alertness and joint flexibility, as well as boost metabolism.”

ATX Football Formula will be available through professional trainers and strength coaches.

About ATX

ATX Athlete Nutrition Technology TM is reinventing sports nutrition. ATX develops and markets superior nutritional supplements tailored expressly for athletes in specific sports. For more information about becoming an authorized ATX retailer, visit http://www.atxsport.com.

About Parisi Speed School

Parisi Speed School is the National leader in performance enhancement training. Now in its 12th year, the School works with athletes from age 7 to the pros. For more information, visit http://www.parisischool.com.

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