Stork Store Takes Advantage of Highest Birth Rate in 45 Years

The Stork Store, owned and operated by Amy Zaslansky, found on the web at www.thestorkstore.com offers a unique array of personalized birth announcements and baby gifts that truly cater to parents and families that is taking advantage of the baby boom in the midst of a difficult economy for small businesses.

Bellmore, NY (PRWEB) April 2, 2008 -- While the U.S. is experiencing a rise in baby births, the wonderful tradition of baby birth announcements (https://www.thestorkstore.com/announcement.asp) is undergoing its own boom and one small business owner plans to make her mark. The Stork Store, owned and operated by Amy Zaslansky, found on the web at www.thestorkstore.com offers a unique array of personalized birth announcements and baby gifts that truly cater to parents and families.

Birth announcements are an age old tradition but unique personalized birth announcements used to be reserved for those who could afford pricey stationery store rates. Those same birth announcements were also elegant, but fairly standard.

Amy Zaslansky, the owner and President of The Stork Store elaborates, "With the boom of small birth announcement manufacturers and the improvement of technology, unique birth announcements are readily available and families welcoming a new baby, multiple babies or announcing an adoption can find an announcement that really typifies their personality."

Of course, a new mom or dad can still choose the elegance of tradition, but with brands like Checkerboard Birth Announcements (https://www.thestorkstore.com/Company/Checkerboard/), Dinky Designs and Noteworthy you can also find humor, whimsy or thematic birth announcements that better suit your family. Religious themes, animal themes or traditional girl and boy color schemes, candy wrappers and photograph birth announcements are all available for reasonable prices and with complete personalization.

"At the Stork Store we've chosen our brands really carefully and we work with the client and the manufacturer to ensure that the birth announcements are perfect! As a mom of three myself, I love working with my clients whether we're creating a birth announcement or I'm helping them to choose the perfect personalized baby gift", said Zaslansky.

Not every birth announcement website out there offers the kind of personalized customer service found at the Stork Store. Zaslansky knows that her careful product selections and personalized service is what will set her apart in this busy cottage industry.

"As a new mom I was really frustrated with the lack of variety and personal touch when I was announcing my own baby's births. I also loved finding and giving unique and personalized baby gifts (https://www.thestorkstore.com/product-gift.asp) and they were so hard to find, especially online. As a young mom you don't have time to run around town looking for the perfect gift or birth announcement so I've tried to find beautiful and original products that are truly special for my customers. On top of that, customer service is not consistent throughout our industry and new mom's need help with these announcements and want to make them perfect and that's why I'm here!" said Zaslansky.

Zaslansky runs The Stork Store while also being a stay at home mom to three young children. Her business is now growing quickly especially since recently achieving a top listing in Google for "mom name necklaces (https://www.thestorkstore.com/Mom-and-Baby-Name-Bracelets-and-Necklaces/)" - one of the hottest trends in the marketplace. Zaslansky carries unique and hand painted baby gifts crafted by artists who are also mothers.

"I love to engage my community of mom's in my business. The web has allowed me to find other mom's out there with talents and gifts and it's been a real pleasure to promote fun, interesting and beautiful products created by mom's for other mom's and kids," said Zaslansky.

About the Stork Store

The Stork Store was started in May 2003, by a mother who wanted a business in addition to her children. Over the past 5 years Amy has taken her idea and created a site that is user friendly and helps moms from all over the world. The site has seen over 60,000 visitors and sold to customers in many countries. Amy is always helping, whether a customer, a friend, a vendor, or someone just looking to talk. Amy was recognized for her work by NJ Biz Magazine as a Top 40 under 40 for the State of New Jersey. This honor goes to business leaders under the age of 40 for their entrepreneurship and success. Her products have also been featured in several magazines including Better Homes and Gardens edition of Kid's Rooms Etc. and Pregnancy Magazine.

Stop by The Stork Store at www.thestorkstore.com and see some of the great products they offer. Sign up for the newsletter and you will receive monthly coupon offers as well.

###