InterContinental Capital Group Loan Applications Jump 200% - Surge Attributed to "Lending Made Easy" Website Launch

Intercontinental Capital Group, Inc (http://www.intercontinentalcapitalgroup.com), is experiencing rapid mortgage application growth as a result of their straightforward approach to home lending. ICG is a direct lending mortgage bank that specializes in residential home loans.

New York, NY (PRWEB) August 09, 2011

Since launching its new website http://www.intercontinentalcapitalgroup.com/, direct mortgage lender Intercontinental Capital Group (ICG) has already seen a 200% increase in loan applications. ICG attributes the surge to its borrower-friendly “Lending Made Easy” (LME) platform that streamlines the application and approval process while offering one-on-one client education and guidance.

ICG is pleased with the enthusiastic response to the platform. The idea behind “Lending Made Easy” is to restore consumer confidence and help people take advantage of the positives in today’s housing market: abundant inventory and low interest rates.

“ICG was founded on the belief that home financing can and should be a simple and straightforward process,” said Dustin DiMisa, ICG president. “We’re here to help buyers get answers, get financed, and get to closing quickly.”

The ICG business model simplifies the entire loan process, from application through closing:
1. Customers apply online at http://www.intercontinentalcapitalgroup.com/apply-online/.
2. Each applicant is then paired with a local ICG loan specialist licensed in their state. They work with a loan officer who knows their local housing market and all applicable lending laws.
3. ICG applies common-sense underwriting to deliver custom-fit financing based on each individual’s situation. Their goal is a positive outcome wherever possible.
4. Fast turn-time is another bonus for borrowers. As a smaller, more personal bank, ICG can expedite a loan in as little as 14 days -– much faster than other major lenders.

The “Lending Made Easy” formula spells welcome relief for today’s frustrated and confused home buyers. “Stricter lending regulations and a down economy have discouraged too many Americans from applying, let alone buying. Our clients are thrilled to find they can get a home loan -- and it’s a lot friendlier, easier and faster than they expected,” said DiMisa.

ICG’s “Lending Made Easy” platform balances high tech with high touch. By incorporating new technologies that reduce overhead and costs, the company can pass the savings on to its clients. The other side of the LME experience is personal, local service. “We believe in educating clients on their options. Our loan officers understand what we’re looking for in an applicant and they understand what’s happening in your local housing market. They’ll guide you through every step,” said DiMisa. “Lending Made Easyis really about “easing” the worries and frustrations of our clients.”

ICG offers this message for prospective borrowers: “ICG is solid and stable. We have money to lend and are eager to lend it. We dig deep to find a “yes” answer based on each applicant’s circumstances, not just statistics. While other lenders have had to radically change their practices since the housing crisis, ICG is still working within the same core principles that have served our borrowers well since 2005.”

“Whether you’re just starting your loan research or have been turned down by other lenders, ICG welcomes your business. As a growing number of happy borrowers are finding, good news may be as close as an online application and live chat with your local ICG loan officer,” concluded DiMisa.

Intercontinental Capital Group is a direct lending mortgage bank that specializes in FHA home loans. ICG holds a direct endorsement from the Department of Housing and Urban Development to offer federally insured Federal Housing Administration mortgage programs. ICG offers financing options for rate & term mortgage refinance, cash out refinance, new home purchase and FHA streamline refinance.

Intercontinental Capital Group serves borrowers in 27 U.S. states, with licensed loan officers in AL, AK, AZ, CA, CO, CT, DC, FL, GA, IL, IN, MD, MA, MI, MN, MS, NJ, NY, NC, OH, OR, PA, SC, TN, TX, WA, and WI.

For more information contact: Evyan Wolfman at Intercontinental Capital Group.
Telephone: 877-828-9569, http://www.intercontinentalcapitalgroup.com.
55 E. 59th Street, 4th Floor, New York, NY 10022

ICG also has offices in Boca Raton, FL; Phoenix, AZ; Garden City, NY and Smithtown, NY.

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