Scala Powers AMD Embedded Mdina Media Players

The AMD Embedded solutions partner Mdina Media has now joined Scala as a Scala Certified Partner.

Amsterdam, The Netherlands (PRWEB) September 12, 2011

The AMD Embedded solutions partner Mdina Media has now joined Scala as a Scala Certified Partner. Mdina Media transforms leading edge technology into innovative embedded solutions. Scala customers benefit from the combination of extraordinary graphics performance and fluent HD video for an immersive user experience with excellent stability, reliability and long term availability of the Mdina Media player series that minimizes also the total cost of ownership.

The Scala certified Mdina Q1000 up to the Q9000 HD player series for example is based on AMD’s long-term available embedded 780E chipset, to provide future-proof, cost-efficient solutions with high sustainability and reliability by design. The identical configuration of all components with an extended lifecycle and high MTBF effectively help customers to minimize roll-out and maintenance efforts and help to minimize the total cost of ownership. Furthermore, Mdina’s unique embedded approach is the basis for a reliable 24/7 indoor and outdoor operation, even in the most demanding environments, from winter cold to summer heat.

To cover the broad range of individual project needs, Mdina Media’s certified media players come in a standard and fanless version. The players can be configured in a flexible way, so customers have a player that only contains the features that they need for their specific project. This working method is the basis for a well balanced cost and energy efficiency model.

A wide choice of different processors enables users to fine-tune the performance even further. Various graphics options, including TV cards and dedicated graphics cards from leading embedded vendors such as AMD, make the players a true multi-purpose platform powering set-ups ranging from a single screen to centrally managed multi-display installations up to seven HD screens (1920 x 1080). The housing of the machines can also be configured according to the customer’s needs, ranging from desktop usage to rear screen or rack mount installations.

“Scala is renowned for the best digital signage software in the world and for having the most stable digital software in the market. It offers excellent long-term support for both old and new software. Scala embodies quality, innovation and reliability. Mdina Media and our customers are extremely satisfied with Scala software and support. We chose to work with Scala for, amongst other things, its long and trusted track record. Mdina Media seeks to link the Embedded Hardware Industry with Scala customers all over the world,” said Michael Blijden of Mdina Media.

“Mdina’s players incorporate a high graphics performance, are cost efficient through their scalable CPU and graphics performance factor and they can operate in a 24/7 operation,” said Oscar Elizaga, Vice President, Scala EMEA, India and Latin America. “These are all key elements for players that need to power a high performance digital signage network.”

About Mdina Media
Mdina Media has a long track record in perfecting sound and image for Digital Signage, also known as Narrowcasting or Digital Out Of Home Media. We bring to life creative hardware solutions for Digital Signage. We take the latest industrial products and through our know-how and experience we design a sustainable and robust solution for you. Custom-made and cost-effective, enabled by our partnerships with the leading players in the industry. Mdina Media has an extensive and reliable network within the Digital Signage industry. We ensure the continuity of this dynamic and fast-growing medium. And this has not gone unnoticed: Scala, the world's largest supplier of software for Digital Signage, has chosen Mdina Media as its platform partner. Mdina Media is the only Scala platform partner in Europe with an Embedded certified player, with a road map to 2015. And as AMD embedded partner, Mdina Media has a unique opportunity to test hardware together with the industry, long before it hits the market. This gives us a clear edge on the competition. Together with our technology partners, we continue to develop and improve Embedded innovative products. More information is available at: http://www.mdinamedia.com

About Scala
Driving more than 500,000 screens worldwide, Scala is a leading global provider of digital signage and advertising management solutions. Scala is the world’s first connected signage company, offering the leading platforms for content creation, management and distribution in digital signage networks and the first unified platform for advertising management of both traditional and digital signage networks. The company's digital signage customers include Rabobank, IKEA, Burger King, T-Mobile, Virgin MegaStore, Warner Brothers, The Life Channel, Rikstoto, Repsol, NorgesGruppen, Audi, ECE Flatmedia, Kaufhof (Metro Group) and thousands more. Advertising management customers include CBS Outdoor, Clear Channel Outdoor and Newad, among others. Scala is headquartered near Philadelphia, USA, and has subsidiaries in Canada, The Netherlands, France, Norway, Germany, Japan and India, as well as more than 500 partners in more than 90 countries. More information is available at http://www.scala.com.

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