Common Mistakes In Web Design and Development

Never before has the old cliché, "Don't judge a book by its cover", been so true. When a client goes to your Website, does it give the impression of professionalism and trust?

Atlanta, GA (PRWEB) December 12 2003-- You should think of your Web site as the most important Sales Associate you've ever had. Would you send your Sales Associate to a corporate meeting wearing a T-Shirt and Jeans? Probably not. A professional and trustworthy Web site design is a critical key to gaining trust from current and future clients and an absolute must if you plan to sell products and/or services from a Web site.

Web design and development is the process of placing design elements on the page to create a graphic look which reflects the message and the image of the company. A good design communicates the Company's mission, their values, and their visions. This allows companies to deliver targeted messages to their desired audience.

It is also the process of using the medium of the Web to the best advantage to state these things in both subtle and overt ways. A good designer understands how to breathe interactivity into the design so that it actually works on the Web. Redfern has compiled a list of some common mistakes people make with their Web presence.

Common Mistakes in Web Design:

1. Grammar and spelling mistakes

2. Centering everything on a page with type in ALL CAPS

3. No consistent navigation

4. Using small fancy type no one can read

5. Hardly any content

6. Long loading time

7. Not enough white space

8. Huge graphics that take forever to download

9. Using dark backgrounds

10. Forgetting your target audience

11. Horizontal scrolling

12. Thinking everything must be like a TV commercial

13. Too much animation

14. Bad color combinations

15. Lack of Usability Testing

16. Forms that don't work

17. Hard to find contact information

18. Using Frames

19. Replacing important text with images

20. No product descriptions

Article written by Redfern Studio.

About Redfern

Redfern has been providing internet consulting, web development, web design, branding, application development, digital marketing, system integration, CRM and many other scalable business solutions for B2B, B2C and B2E since 1999. Redfern is a privately held woman-owned business enterprise (WBE) headquartered in Atlanta. Premiere companies rely on Redfern's skilled consultants, engineers, designers, and developers everyday. Redfern combines proven technical expertise, project management, and development methodology to help corporations; non-profit organizations, businesses, and government organizations leverage intergraded solutions to increase ROI. Additional information regarding Redfern may be obtained at http://www.redfern.net or by contacting 1.800.345.6975.

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