Newark Introduces Distribution's First Interactive Connector Selector Guide : Helps engineers to source the right connectors with limited product information

Committed to bringing design engineers and maintenance professionals the newest technologies first, leading multi-channel electronics distributor Newark, part of the global Premier Farnell Group, has developed an interactive online tool at www.newark.com/selectors that enables engineers to source the right connector by comparing images, or by selecting a specific application or type.

CHICAGO (Business Wire EON) May 15, 2008 -- Newark stocks more than 163,000 different connectors from 96 top brands, including Tyco Electronics, Molex, 3M, Amphenol, Wago, Wieland, Weidmuller, FCI, Harting and Harwin. The distributor developed this tool in response to their customers' need to find the right connector without exact specifications.

"With tens of thousands of connectors available, it can be frustrating to find the right connector if you don't have a manufacturer's part number," comments Barry Litwin, Senior VP Marketing, Newark. "Design engineers can now narrow their search by application or type, while maintenance customers can visually compare the connector they need to replace with an image."

Other tools available at www.newark.com/selectors include a custom power supply configurator and a shrink tubing selector.

About Newark

Newark, part of the global Premier Farnell Group, and a leading multi-channel, high-service electronics distributor supporting millions of engineers and purchasing professionals across the Americas, is known for offering the broadest selection of components and test equipment from 440+ top manufacturers.

To meet its customers' diverse needs, Newark stocks everything from the latest design technologies to popular replacement parts, and continually expands its supplier portfolio to offer a true one-stop shopping experience.

With multiple sales channels, customers do business with Newark through contact centers, a local branch network in the US, Canada and Mexico, a dedicated field sales force and a world-class website at www.newark.com.