Cyberboost for Indian Advertising

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Cyberboost for Indian Advertising

An enterprising group of advertising professionals have started Indias first advertising and marketing Ezine and Resources Directory on the WWW. Its called Drumbeat - The Great Indian Ad Buzzaar (URL: http://www.expressindia.com/drumbeat).

Drumbeats ezine section packs news, talk, articles, discussion groups, site reviews and features of interest, to local and international professionals and service providers, India Watchers, and such other World Citizens as are favourably disposed to, or draw sustenance from, this profession.

Drumbeats Resources Directory is an organized database where any professional, company or service provider engaged in the advertising or marketing services industry, in India, can buy home pages to exhibit their work, portfolio, rate cards and services.

Drumbeat is an extremely cost-effective promotional tool for service providers and individuals to reach out to local and international fraternity and tap emerging business opportunities made possible by the Internet. Drumbeat also helps cut costs of business promotion, improve customer satisfaction and strengthen client/seller relationships. The monthly updates being offered help the information to be current and relevant, all the time.

Drumbeat invites agencies, marketing organizations, professionals - Indian and non-resident Indians, to avail of the free community services. You can inform the world about major brand launches, post job requirements and contribute articles and features of value to the community, free of charge.

The vision for Drumbeat is to make it an enrichment centre and idea factory where ad and marketing professionals, local and international, gather to see, hear and learn about the very latest work of their peers, make new friends, chat with them, send and receive e-mail messages, conduct business, be informed on happenings in the industry - in India and the world, post queries that experts in the field will answer, get ideas for business opportunities, search for jobs or information, check out partners with whom theyd like to do business, share their experiences in discussion groups, and participate in live chat shows.

Drumbeat is promoted by Target Audience, community web site creators, in association with The Indian Express Online Media Limited (TIEOML), one of the most dynamic online publishing groups in India. Drumbeat is linked directly from NetExpress (at expressindia.com) front page, an address which currently draws 1.5 million hits every day.
            
Theres more. Drumbeat is being actively promoted on and off the Net. Currently theres a very active campaign in Mumbai and Chennai amongst advertising agencies, clients, and professionals. On the Net, the site is being aggressively promoted to other Indian sites, marketing news groups, and linked with other advertising and business sites. Drumbeat is also listed on the major search engines and directories.

For more information get in touch with us at 091-022-651 3966/ targetaud@hotmail.com in Mumbai, or Sailesh at 091-044-483 9593/ taraud@hotmail.com in Chennai.