Government Agencies Not Prepared for Year 2000

THE YEAR 2000 DISCUSSED ON "THE CYBER MEDIA SHOW WITH KIM BAYNE"

Program Airs on Traditional Radio in Local Markets March 1 through 7;
Chat Session with Guest to Follow on Tuesday, March 9

02/25/1999 -- DENVER, CO -- Westwind Educational Broadcasting announced today that Patrick M. D'Acre, Editor/Producer of the Y2K Update Report Live, and Lee Freeman, a frequent lecturer on Y2K issues and a Principal of Source Recovery Company, discuss the millennium bug on the next edition of "The Cyber Media Show with Kim Bayne." Program 66 (Year 2000) airs on public radio and non-commercial radio station affiliates in local markets March 1 through 7. For rebroadcast on demand, the program will be archived in streaming audio at http://www.cybermedia.org.

In this week's opening monologue, Host Kim Bayne reveals Y2K's impact on government agencies and other institutions. In Featured Guest segments, Kim and Patrick summarize how Year 2000 glitches create major problems for utilities and banks, discuss whether or not the Millennium Bug foresees the end of the Internet, outline how to prepare for Y2K, and acknowledge that December 31, 1999 won't be the only date to live in computer infamy. During Net Highlights, Kim asks Lee about the black holes and silver linings of Y2K.

Listeners are invited to log on to the Kim Bayne community on Yahoo! (http://clubs.yahoo.com/clubs/kimbayne) during and after local broadcasts to chat informally with other program listeners in their area. Host Kim Bayne and Patrick M. D'Acre will be available during a one-hour chat session on Tuesday, March 9 at 10:00 AM Pacific Time.

BACKGROUND
"The Cyber Media Show with Kim Bayne" is a weekly one-hour radio program dedicated to educating new and seasoned users on how to use the Internet more effectively for personal and business applications. Each week, Host Kim Bayne interviews industry experts about different aspects of the Internet, exploring a variety of issues related to daily and professional use. Programs offer how-to advice for end-users and online marketers, cover recent Internet industry news, and highlight Web sites, products and technology.

Featured guests include senior-level executives and industry experts from such companies and Web sites as AdKnowledge, America's Health Network, the Anti-Defamation League, Catalog City, ChannelSpace, Cybermeals, Excite, the Federal Trade Commission, Home and Garden Television, Gamesville.com, Lycos, MapQuest, Match.com, MatchLogic, The Monster Board, The Motley Fool, Narrative Communications, NetGravity, NewsEdge Corporation, Northern Light, Oracle Corp., PointCast, ProFlowers.com, Real Voices, Showtime Networks, Talkway, TheTrip.com, Tribal Voice, USA.NET, US West Communications, Yack!, and Ziff-Davis University.
Best-selling Internet marketing authors interviewed on "The Cyber Media Show with Kim Bayne" include Jim Sterne ("World Wide Web Marketing," "Customer Service on the Internet" and "What Makes People Click"); Daniel Janal ("Online Marketing Handbook," "101 Successful Businesses You Can Start on the Internet" and "Risky Business"); Larry Chase ("Essential Business Tactics for the Net"); Glenn Davis ("The Project Cool Guide to Enhancing Your Web Site"); Jeannie Novak ("Creating Internet Entertainment"); Don Peppers ("The One to One Future"); Chuck Pettis ("TechnoBrands: How to Create & Use Brand Identity to Market, Advertise & Sell Technology Products") and Robbin Zeff ("Advertising on the Internet" and "The Nonprofit Guide to the Internet").

UPCOMING PROGRAMS

DISTRIBUTION AND AVAILABILITY
Debuting on December 1, 1997, the program reaches more than two million listeners per week in over thirty markets. "The Cyber Media Show with Kim Bayne" is syndicated internationally, airing on traditional broadcast radio in several major US cities, including New York, Philadelphia, Detroit, Atlanta, Cincinnati, and San Francisco, with border zone affiliates airing in Canada and Mexico. The program is broadcast on one transmitter and three signal translators in New Zealand on the 92 FM Network. Additional affiliates are added on an ongoing basis.

Radio station program directors interested in reviewing "The Cyber Media Show with Kim Bayne" off-air for incorporation into local program schedules may access the program through the Public Radio Satellite System on Galaxy 3 (right) satellite, Transponder 15C. The feed airs on channel 74.6 and is monaural. "The Cyber Media Show with Kim Bayne" broadcasts each Friday at 11:00 AM Pacific Time (12:00 PM Mountain, 1:00 PM Central, 2:00 PM Eastern). The program is free to most stations, but each station must license the feed before air. Spaces are provided to stations for local sponsorship spots. Station promotional support is provided through a variety of print, broadcast and online media.

Listeners interested in hearing Kim Bayne on traditional broadcast radio are encouraged to contact the Program Director at their local public radio station affiliate to inquire about air times or to request the program. Patrons of public radio are encouraged to support local programming by underwriting weekly broadcasts in their area. A directory of public radio station affiliates is on the Web at http://www.npr.org/members/.

"The Cyber Media Show with Kim Bayne" is a PointCast Connections Webcaster and Netscape Netcaster, broadcasting each week directly to the desktops of business professionals. For more information, visit http://www.cybermedia.org/feeds/pushfeed.html.

NATIONAL UNDERWRITING AND ENDORSEMENT
Corporate funding for "The Cyber Media Show with Kim Bayne" is provided in part by Talkway, Inc. (http://www.talkway.com), offering 20 million Internet users navigation-enhanced Web access to over 35,000 mini-communities on the Web.
Promotional support is provided in part by Internet Wire (http://www.internetwire.com), creators of customized information services for public relations.

"The Cyber Media Show with Kim Bayne" is endorsed by the Business Marketing Association (http://www.marketing.org), a not-for-profit association that helps give business professionals the tools they need to stay competitive.

HOST BIOGRAPHY
Kim M. Bayne is author of the highly acclaimed and #1 best-selling book "The Internet Marketing Plan: a practical handbook for creating, implementing and assessing your online presence." She is creator and host of the syndicated radio talk show "The Cyber Media Show with Kim Bayne," an hour-long weekly look at Internet use, marketing strategies and tactics. Ms. Bayne produces and hosts "Kim Bayne's Body of Experts," a twice monthly online chat series with Internet industry guest experts. An award-winning high tech marketing executive who has been online since 1981, Ms. Bayne has written for a variety of print and online publications including Advertising Age, Business Marketing, ClickZ, Internet Marketing & Technology Report, Internet & Electronic Commerce Strategies, and Marketing Tools. Her Masters degree is in computer resources management. For more information, visit her Web site at http://www.wolfBayne.com.

PRODUCTION AND SYNDICATION
"The Cyber Media Show with Kim Bayne" is produced by Westwind Educational Broadcasting and is distributed by the Westwind Broadcast Network operated by Westwind Studios Corporation, a wholly owned subsidiary of Westwind Media.com, Inc., headquartered in Denver, Colorado. As a member of the National Association of Broadcasters, Westwind specializes in program creation, marketing, production and distribution, and radio station and network spot creation and placement. Westwind is a licensed producer of programming and distributes recorded and live program feeds via the public radio satellite system and ABC/Capital Cities Distribution Hub. Westwind Media.com, Inc. can be found on the Web at http://www.westwindmedia.com.

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Contact: Kim Bayne, "The Cyber Media Show with Kim Bayne,"
Voice: 719-593-8032,
Email: kim@wolfBayne.com;