Eugene, OR (PRWEB) August 23, 2006 –
Email remains one of the most revolutionary and affordable communication and marketing tools available yet continues to be hampered by those that abuse it and Spammers make it hard for legitimate marketers to get their messages delivered successfully.
Fortunately, innovative email best practices and technology now make it easier for honest businesses to connect with their prospects and clients.
Now, a 2-tier system exists that separates non-confirmed email requests from those using a best practice called “Double Opt-In.” Double Opt-In requires the recipient to confirm their wish to receive any communications they subscribed to online, by clicking on a unique link sent to them, after they first sign up.
A brand new Email Suite was recently launched by 1ShoppingCart.com to address many of these challenges for online merchants. “It improves email deliverability, increases conversions, enhances reporting and gives more control over online mailing lists,” says 1ShoppingCart.com President, Rob Bell.
It’s the largest single new feature release for 1ShoppingCart.com since the launch of the company’s powerful Affiliate Program in the fall of 2004. This comprehensive overhaul delivers an enhanced Bounce Manager, increases your ability to maintain Can-Spam compliance with your mailing lists and provides the ability to create multiple custom Opt-In messages and assign them to specific Autoresponders.
With the click of a button, you can even send a message to all unverified prospects on your lists to give them a ‘second chance’ to confirm and your opt-in links can be included in any Autoresponder or Broadcast messages, as a gentle reminder. Custom signature files and control over their placement within your email brings ultimate control over the look and feel of your email too.
“We’ve done everything possible for greater control over email format and mailing list management while, at the same time, helping our merchants comply with existing Can-Spam laws and industry-leading best email practices” says Bell.
The 1ShoppingCart.com ecommerce platform is CISP & PCI certified to ensure online security and privacy confidence.