1stBirthdayParty.com Completes Launch of Party Supply Retail Website

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1stBirthdayParty.com, a division of PartyPail, Inc., has completed the roll out of its new retail website, expanding product offerings, and improving the customer shopping experience.

We have been very pleased with the results we've achieved during our test phase and rollout

1stBirthdayParty.com, a division of PartyPail, Inc., has completed the launch of its retail website devoted to decorations, favors, and party supplies for first birthday celebrations. Launched in a limited test mode during late Q1 2009, the website now features over 1,000 products, and includes over 30 1st birthday party decorating themes.

"We have been very pleased with the results we've achieved during our test phase and rollout" said Edward Hechter, PartyPail's President. "Our team has done a fantastic job of creating a wonderful client experience for our shoppers, and the feedback from our clients has been overwhelmingly positive."

Designed to address the unique needs of families planning first birthday celebrations, 1stBirthdayPart.com was conceived to simplify the shopping experience while providing the broadest possible set of product choices. The test phase included serving the needs of thousands of clients in a variety of product confirmations. In addition to creating an industry leading product selection, the company has placed heavy focus on delivering best in class customer service.

"Our PartyPail.com property has a attained a 5-Star rating at Yahoo! Shopping, and we hope to attain similar results for 1stBirthdayParty.com" said Customer Service Director Kimberly Sales. "Our team puts a laser like focus on the customer, answering calls quickly, responding rapidly to emails, and providing valuable advice to clients planning these special events. We're proud to help make these celebrations the best they can be."

In conjunction with the completed launch of the website, 1stBirthdayParty.com is putting a focus on stocking well known branded themes and licenses including Baby Einstein 1st Birthday and Mickey Mouse party supplies. These brands augment a complete line of decorations, invitations, tableware, and favors available from a variety of manufacturers.

About PartyPail, Inc.    

Founded in 2007, PartyPail, Inc. operates PartyPail.com, 1stbirthdayparty.com, and BellissimoFavors.com, specialty online retailers of party supplies baby showers, bridal showers, and children's birthdays. Located in Enumclaw, Washington, PartyPail, Inc. is a wholly owned subsidiary of Puakea Group, the investment holding company founded by Ex Website Pros (now Web.com) Inc., (nasdaq: WWWW) Executive Vice President Edward Hechter.


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