BRB Consulting Unveils New Web-Based Business Simulation Offering

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Sharon-Louise Kielty
BRB Consulting Ltd
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BRB Consulting Unveils New Web-Based Business Simulation Offering

New Software Enables Corporate Games for Websites.

SALISBURY, WILTSHIRE, UNITED KINGDOM -- May 16, 2000 -- BRB Consulting Ltd (BRB)announce the launch of their management games for corporate websites.

BRB offer corporations a powerful incentive for potential clients to visit and revisit their website through the medium of competition. Our clients are hooked on these games", says Lee Jones, Chairman and CEO of BRB Consulting, As soon as they start, they cant wait to play again, especially against the boss!" Users play" a role in the game, making managerial decisions and evaluating the resulting performance. In many cases, a scoring system can be used to assess overall performance and present an obvious challenge! The games can be stand alone or multi-player, allowing individuals or teams to compete, or cooperate within the simulated business environment created by the package. The information presented to players can be exhaustive or sketchy, helping to underline the value of timely accurate business intelligence.

Lower cost off-the-shelf packages will also be available for smaller enterprises, as will game hosting in the near future. We recognize the practical difficulties in implementing such solutions within a client website, so we will offer a full solution including development and maintenance, and hosting of the game or simulation on our server. This enables us to offer a solution wherever the client may be, from our idyllic location in the Wiltshire countryside."

Although the emphasis has so far been on the fun factor, these simulations can play a more serious educational and managerial role. We use the System Dynamics approach to simulation development wherein cause-and-effect relationships are identified, together with any resulting feedback loops. Most organizations are aware that there are consequences of their actions and some use simulation to evaluate the behavior of their business"

This service has already gained the interest of a top IT research company in the US.

The solution is made possible by the development of the Sable 2000" family, the latest companion for the popular Business Simulation package, Vensim (From Ventana Systems Inc of Boston MASS). Sable adds animation to its class-leading capabilities and is now even simpler to use, allowing simulation developers to create high-value packaged solutions in record time. Sable 2000 Server is the jewel in the crown, allowing business simulations and management games to be run over the web, or and intranet.

We will not be operating a closed-shop, Sable 2000 Developer and Server, including full training in their use, will be offered to potential partners and competitors, worldwide", says Andy Hill, co-founder and Director of BRB Consulting. The launch coincides with BRBs new website offering insight into Business Simulation Management Games, the software used, and the products & services on offer.

The BRB website offers a visitors the chance to register for free membership and download a number of free demos, including a competitive management game in which you must run the IT human resource department for a large company. The standard membership qualifies for a 5% discount of the cost of all BRB services and products with other membership schemes offered up to a Platinum level.

About BRB
BRB Consulting Ltd is a leading company specializing in the development of Business Simulations and Management Games. Experience gained from years in the development of war games for the military has been used to create an offering combining state-of-the-art networking and web-based business simulation technology and unrivaled business simulation experience. The company is based in Salisbury, Wiltshire, UK.