EKTRON'S NEW PARTNER PROGRAM TEACHES EDUCATORS AND STUDENTS A LESSON IN WEB CONTENT MANAGEMENT

New Partners in Learning Program Enables Schools to Utilize Web for Enhanced Learning and Collaboration; Makes it Easy for Educators, Administrators and Students to Contribute Content to School Web site and Private Intranet Sites

AMHERST, NH, August 14, 2000-- Ektron, Inc., innovators in e-business Web authoring and content management solutions, today announced their new Partners in Learning Program. Ektrons new strategic channel program is designed to help educators, students and administrators quickly and easily participate and contribute to their public Web sites' and private intranet sites' content by removing the complexities and mysteries typically associated with dynamic Web site publishing, authoring and content management. Designed specifically for academic and similarly accredited institutions, the Partners in Learning Program is focused on providing these partners with sizable discounts on Ektrons award-winning product offerings-eMPower and eWebEditPro, flexible product integration options, early access to future releases, and joint marketing services.

At Baylor University, I started off with an expressed mission of providing our 2,500 Business School students and more than 150 department heads, and systems administrators with a singular place in which to find the most immediate, comprehensive, information," said Reagan Ramsower, associate dean for technology and director of the Institute for Emerging Technology at Baylor University - the oldest institution of higher learning in the state of Texas and the largest Baptist university in the world. Given the varying degrees of technical experience in not only our student body, but also within the Baylor staff, I knew that we needed to find a singular tool that allowed our users to easily add their own content to our Web site, while keeping the overall look and feel intact. Ektrons eWebEditPro allows me to do just that and has proven to be the ultimate browser-based authoring tool for distributed Web based content publishing."

Ektrons eWebEditPro offers similar benefits to Learn.com, an online learning destination that offers hundreds of courses on numerous subjects to both businesses and individual users. We built our entire authoring system around eWebEditPro," said Patrick Toomey, co-founder and chief technology officer at Learn.com. Using eWebEditPro, course authors can immediately enter and format text, tables, images and hyperlinks--- in essence developing their courseware using nothing but their browser and eWebEditPros simple MS Word-like toolbar."

At Duke University's Office of Public Affairs, where the staff has recently launched a more dynamic Community Affairs Web site, content providers needed the flexibility of making frequent and fast updates with out the help of busy HTML programmers. "The content management tool integrated in our new site is very straightforward and easy to use. I was making content changes within one hour after training," said Susan Kauffman, a public affairs specialist at Duke University, one of the nation's leading research institutions. "The Community Affairs Web site is closely connected to many other Duke sites, and links to a number of community partners, including schools and community centers. The content management portion of the site makes creating and maintaining these links very simple for us." The Duke content manager was integrated by Ektron Partners in Learning Program partner CyberDivan using eMPower technology.

In a continuing effort by Ektron to bring complete, affordable, and scaleable content management solutions to the general population, the Ektron Partners in Learning Program enables its partners to seamlessly integrate eMPower or eWebEditPro in order that students and educators can quickly and easily author and maintain their own Web content while keeping complete technical administrative control under the direction of Webmasters and IT professionals.

According to Ektron CEO Bill Rogers, The Partners in Learning program was designed to help students and educators further utilize their Web site and corporate intranets in order to extend and simplify their learning experience. As educators increasingly look to the Web as the vehicle to distribute and publish academic information, the need for an easy-to-use, affordable web authoring and content management tool becomes of utmost importance. With the announcement of our new Partners in Learning program we are ensuring that we deliver our PIL members with the tools they require and the support they need in order for them to make the most of their Web and intranet investments."

The Ektron Partners in Learning Program offers educators and administrators a comprehensive list of services including:
·   Reduced Pricing-Partners benefit from significant product and service discounts, allowing them to realize significant cost-savings in purchasing and deploying Ektrons products.
·   Partner Training- Partners are eligible to participate training sessions which provide information about the integration and use of Ektrons solutions.
·   Early Releases and Developer Support- Partners have early access to the latest Ektron products and service offerings. In addition, developers are able to participate in special development forums, where they exchange development tips, product information, and industry news.
·   Joint Marketing Services- Partners receive a variety of joint marketing support, including public relations, marketing and advertising exposure.

For more information on the Partners in Learning Program, please visit www.ektron.com/partnersinlearning.cfm or call (603) 594-0249.

About Ektron Solutions:
·   eMPower is a radically simplified, full-featured, affordable, dynamic, Web authoring and content management application designed for the business user. eMPowers workflow capabilities enable key content providers (HR, marketing, sales, etc.) to manage their own Web content while keeping complete administrative control and functionality in the hands of Webmasters and IT professionals. eMPower delivers robust technology at a low cost, allowing small to medium-sized businesses to take advantage of these types of solutions that until now were previously reserved for large organizations.

·   eWebEditPro is the industrys leading browser-based, WYSIWYG Web editing tool designed specifically for dynamic Web sites. Launched in 1999, this robust Web content tool allows IT professionals to leverage their dynamic Web servers by enabling business users to easily update content, while allowing IT staff to maintain necessary administrative and stylistic controls. eWebEditPro easily replaces a text area field or can be integrated into a browser-based application so that any content contributors can create and publish their own Web content directly to the Web via the browser. This helps remove the Webmaster and other IT professionals from routine, mundane and time-consuming tasks associated with HTML conversion.

·   Ektron Solutions Center provides its customers with a full offering of professional services that complements Ektrons proven Web content management solutions. The Ektron Solutions Center offers a full range of Web design, development and content authoring and management application integration services designed to enhance and simplify e-business processes. In a continuing effort to deliver next-generation dynamic Web technology, Ektron now offers small- and medium-sized businesses a full range of turnkey options for optimizing and extending an organization's Web presence. The center offers services based upon an initial project plan developed collaboratively with each client. Services include complete turnkey Web development for new sites, conversion from a static to a dynamic Web site, Web design/graphics consulting, hosting and training.

About Ektron:
Founded in 1998, Amherst, NH-based Ektron was created on the challenge that dynamic Web authoring could be made simple and affordable. Ektron offers the most robust Web authoring and content management solutions available including the industry's first low-cost, browser-based Web authoring tool designed for dynamic Web sites, and a full-featured content management application. Using Ektron's solutions, organizations can help minimize content management costs by creating environments with fewer information bottlenecks, less focus on mundane HTML coding, and more appropriate deployment of resources. Ektron's solutions are currently used by more than 600 organizations in over 30 countries worldwide. For more information visit www.ektron.com

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Editors Note: To learn more about Learn.coms use of eWebEditPro click here to view the complete abstract:
http://www.ektron.com/learn.cfm

Contact:
Beth Strohbusch
Ektron Public Relations Director
(262)814-0449
bstrohbusch@ektron.com