MEDIA JUKEBOX offers users DFX sound enhancement system

Minneapolis, MN (August 29, 2000) J. River, a Digital Rights Management solution provider and developer of MEDIA JUKEBOX, the worlds first universal media player, today announced a strategic relationship with Power Technology to promote the DFX (patent-pending) sound enhancement plug-in to MEDIA JUKEBOX users.

MEDIA JUKEBOX users can now download the DFX plug-in and immediately experience high fidelity music. Users now have an easy way of improving their Internet audio," said Nikolay Sokratov, CTO of J. River. The DFX system instantly, and dramatically improves sound quality, even with ordinary computer speakers."

DFX processing presets quickly find the optimum settings for a MEDIA JUKEBOX user's audio system and listening preferences. With DFX, users can manage the sound of music files by changing levels of fidelity, ambience, 3D surround and dynamic boost. Custom presets can be created and saved in DFX settings.

MEDIA JUKEBOXs advanced design provides a great way to deliver new audio technology, and were very excited to be working with J. River to supply DFX to MEDIA JUKEBOX users," said Paul F. Titchener, Ph.D., President of Power Technology.

MEDIA JUKEBOX is the worlds first universal media player. It organizes and plays all the popular music formats, including mp3, Real Media, MusicEx, QuickTime, Audible, Microsoft Windows Media and LiquidAudio. It has the highest user rating of jukebox software at CNet.com, and has received five-star reviews from mp3.com, ZDNet.com and Vitaminic.com.

MEDIA JUKEBOX 5.0 is available for free download from www.musicex.com.

Power Technology's DFX demo is available at www.musicex.com/mediajukebox/plugins.html. A registered version of DFX can be purchased for $19.95.

About J. River
J. River develops DRM-compatible e-commerce solutions and network connectivity software. The company has nearly 2,000,000 licensed users in over 50 countries. For more information about J. Rivers music products, visit www.musicex.com, e-mail music@jriver.com, or call 612.677.8200.

J. River MUSIC EXCHANGE is the only Digital Rights Management technology designed to serve the recording, video, software, and publication industries as an open standard for secure sales, distribution and licensing of digital files. This modular system provides a complete and flexible e-commerce solution, including simple and secure ordering, permanent content encryption, secure content distribution, and easy license management.

About Power Technology
Power Technology manufactures and distributes audio signal processing software using cutting edge DSP, PC and Internet technology. Power Technology's award winning products are used worldwide to enhance audio during recording, broadcasting and playback. The principals in Power Technology have a 15-year history in the DSP industry and were founding members of the team that created the world's top-selling DSP design tool, with $100M+ sales to date.

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J. River Media Jukebox and J. River Music Exchange are trademarks of J. River, Inc. Other marks are property of their respective owners.