IDT Hospitality Group, Opal Sky Partner to Offer First Complete Customer Relationship Management Solution for Hotel Industry

DENVER-- IDT Hospitality Group, database specialists for the hospitality industry and Opal Sky, a leader in strategic data mining and CRM application development, today finalized an agreement that will make available the first complete customer relationship marketing system designed specifically for the hospitality industry.

Opal Sky will provide its strategic consulting and data mining services along with the sophisticated customer relationship management application known as OpalSky.Travel. OpalSky.Travel is a marketing and customer relationship management system designed specifically for the travel industry. In the simplest terms, it functions to provide a single repository for every piece of information hoteliers gather about their customers.

IDT Hospitality Group will provide data processing, consolidation, hygiene and infrastructure services enabling seamless movement and consolidation of customer, travel agent and prospect data from property management systems, web sites, spa systems and nearly all other data sources to the enterprise customer information database. IDT Hospitality Groups experience consolidating customer information from nearly every type of hospitality system will make implementation and ongoing database updates quick and efficient," said Dan Legault, President of Opal Sky.

The IDT-Opal Sky partnership enables individual hotels and resorts as well as corporate offices and management companies to outsource their data management, warehousing and CRM application development to experts who know and understand the hospitality industry. The experience and commitment of IDT Hospitality Group and Opal Sky will eliminate the risks associated with building a customer information system. Together, IDT Hospitality Group and Opal Sky will provide the ultimate end to end solution for hoteliers who wish to focus on building loyalty and relationships with customers, leaving data management and application development to the experts," said David Metze, Vice President of Sales and Marketing for IDT Hospitality Group.

About IDT Hospitality Group
IDT, Hospitality Group was formed ten years ago to assist hoteliers with managing the vast quantities of data generated by their PM Systems, web sites, comment cards and other data sources. IDT Hospitality Group has worked with individual hotels and hundreds of companies such as Accor, Pegasus Business Intelligence and Destination Hotels & Resorts to tap into the guest history and transaction files found on their systems to create a clean, open and centralized database, helping hoteliers Achieve ONE View of the customer".

IDT Hospitality Group excels in an environment where companies need to consolidate their data from a variety of systems and locations. IDT Hospitality Group is very experienced in doing this and thus is able to deliver systems quickly with little or no disruption to operations.

About Opal Sky
Opal Sky is a software and consulting firm that develops and markets enterprise wide customer relationship marketing (CRM") solutions delivered as an Application Service Provider (ASP") over the Internet. The companys hospitality industry CRM solution, OpalSky.Travel, provides the complete infrastructure and applications required to create, manage and execute CRM strategies and programs. Using OpalSky.Travel enables travel & hospitality companies to control and drive their revenues and optimize their channels, while at the same time improving marketing and sales efficiencies and costs.

Contact

Opal Sky
Alexandra Born
VP Sales and Marketing
Phone 416-536-3322
E-mail aborn@opalsky.com
www.opalsky.com

IDT Hospitality Group
David Metze
VP Sales and Marketing
Phone 720-482-7569
E-mail dmetze@idthospitality.com
www.idthospitality.com