InstantService.com Enters Strategic Partnership With TouchScape Corporation

Seattle, WA—October 23, 2000--

InstantService.com, the premiere provider of live human interaction software for e-commerce websites, today announced its strategic partnership with TouchScape Corporation. This powerful combination brings all the critical elements for enhancing customer satisfaction and increasing revenue to e-commerce sites. "TouchScape provides an outstanding set of tools for e-commerce companies that want to acquire, assist, retain, and extend their customer relationships," said Myril Shaw, VP of Sales and Marketing for InstantService.com. As a result of our partnership, companies can gain great efficiency and satisfy a large portion of their customer relationship requirements through TouchScape and get live help to their end-users through InstantService.com."

TouchScape supplies a smart knowledge base", customer and product registration, customer assistance, along with database driven permission marketing to retain and extend the relationship with the customer. "The CobWeb solution makes easy and effective E-commerce a reality," said Rich Lancaster, President and CEO of CobWeb, "But easy integration with live online human assistance, which all the industry experts agree is essential to drive customer loyalty and enhance E-commerce revenue, as well as the efficiency and ease-of-use capabilities which these other InstantService partners provide, creates a world-beating e-CRM solution set."

InstantService.com offers live online interaction and facilitates customer acquisition and retention by enabling companies to conduct text-based chat sessions and push topical content to customers in real-time. InstantService.com technology is delivered over the Internet via the ASP model, eliminating the need for e-commerce companies to purchase, install, and maintain onsite hardware or software. InstantService.com integrates with automatic translation, e-mail management applications, VoIP, ACD/CTI, CRM back ends, and a variety of other technologies.

TouchScape Corporation and InstantService.com are sharing a booth at the e-CRM/Service and Support Show at Moscone Center in San Francisco on October 24-26, 2000 (Booth #2301) and both companies offerings will be available for demonstration.

About InstantService.com:
InstantService.com, a privately held company based in Seattle, Washington, provides real-time communications capability to enhance the customer experience on e-commerce sites. With InstantService live customer interaction technology, a Web site visitor can start a secure, text-based chat session with a sales or customer service agent at any time, enabling companies to use the power of live human interaction to increase sales and strengthen customer relationships. InstantService.com is delivered through the Application Service Provider (ASP) model for fast, cost-effective implementation and use. InstantService.com has local representation throughout Australia and Asia, as well as Europe and the Middle East. Our clients include GE, Ditech.com, Sundance, PetsWarehouse.com, Peragis Inc., InfoUSA.com, TouchMarketing.com, and MobileUSA.com. For more information on InstantService.coms live online interaction technology, please go to www.instantservice.com or call 206/956-8000.

About TouchScape Corporation:
TouchScape is the fast, affordable Web-based service that makes it possible for companies to identify, register, service and market to their customers. TouchScape provides product and consumer registration, customer self service and assisted service, and database-driven permission marketing to help companies acquire, retain and extend their customer relationships. TouchScapes customized applications help emerging and mid-market companies build solid relationships with customers. With
TouchScape, youll know the interests, buying habits, concerns, needs and wants of your customers. And customers will know they're cared for, quickly and efficiently - anytime. As a pure Application Service Provider, TouchScape allows companies to invest more in customers and less in technology. Visit www.touchscape.com or call 1-888-488-2664 for a free product demonstration.
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