E-Commerce Leaders Commune at the Russian Tea Room for an Interactive Night of Charity

The Association for Interactive Media (PRWEB) December 15, 2000 -Commerce Business Executives for the Second Annual AIM Charity Dinner — From Russia With Love"

Montgomeryville, PA (December, 2000) —From Russia With Love" – the Association for Interactive Medias (AIM) Evening of Charity — will be o-sponsored by Roska Direct on January 10, 2001, at the Russian Tea Room in New York City. This high-level, intimate networking event is dedicated to bringing interactive business leaders together to benefit the Crohns and Colitis Foundation of America (CCFA), Future Possibilities, and the National Center for Missing and Exploited Children (NCMEC). The evenings eclectic festivities will include: a silent auction, live jazz music, ice princesses, many surprise treats," a surprise keynote, and a full evening of the worlds best Russian fare, just to name a few.

According to Jon Roska, CEO of Roska Direct, Roska Direct has always taken a proactive position in supporting charity. Our philosophy is that what we give comes back to us a thousand fold. Over five years ago the Agency moved into the interactive arena. It is only right that we would support charities with an interactive presence as well."

Charitable organizations are gaining so much from using the Internet, and the three organizations benefiting from the Evening of Charity proceeds exemplify this success," explained Ben Isaacson, Executive Director of AIM. AIM is committed to developing a more fulfilling environment for interactive companies to participate with, and provide support for all for-profit and not-for-profit organizations. This annual charity dinner is just one way we are providing another unique opportunity for relationship building."

From Russia With Love" is the highest-level networking event AIM hosts for the interactive and related industries in all of the East Coast. It is a place to come and share in a night of exchange and charity between the most powerful and influential men and women in the business, and of course, have the wonderful opportunity to give back to the community and the charities that so desperately need our assistance. Interested persons can find more information about this event at AIMs Web site, http://www.interactivehq.org.

About Roska Direct
Roska Direct (http://www.roskadirect.com) is a $40 million, full-service direct advertising agency, specializing in interactive and traditional mediums. Since 1981, Roska Direct has served national clients in the pharmaceutical, e-commerce, financial services, insurance, technology, and publishing markets. The Agency has applied its proven one-to-one marketing techniques for clients such as Pfizer, PetFoodDirect.com, Procter & Gamble Pharmaceuticals, Thomas Register, and AEGON Insurance. Located in the Philadelphia area, Roska Direct has won most major direct marketing industry awards including the Direct Marketing Associations prestigious Gold Echo. The Direct Marketing Association also ranked Roska Direct among the top 60 direct response agencies in the nation.

About AIM
Since 1993, the Association for Interactive Media (AIM) has been serving businesses that use the Internet. Strong companies in a variety of industries turn to AIM for support for their Internet ventures, including AltaVista, Buy.com, American Express, KPMG, Media Metrix, Yahoo!, Yesmail.com, and more than 500 others. AIM promotes and protects your Internet business by 1) defending the industry from regulatory threats, 2) promoting consumer confidence, and 3) providing business-to-business networking opportunities. Additional information is available about AIM at http://www.interactivehq.org.

Contact Gina Furia Rubel
Phone: (215) 699.9200
Email: grubel@roskadirect.com