"MUSCLE" TO BECOME INTERNET'S LONGEST RUNNING SERIES

Television Internet announces Fall Lineup

SANTA MONICA: June 30, 2000 - In a major move Thursday, the Television Internet Broadcasting Network announced that it has picked up its freshman half-hour series "Muscle Beach" for two more seasons, slating the show to become the net's longest running series. "Muscle", by year-end alone, will reach an unprecedented twenty-six half-hour episodes.

Television Internet's CEO and Founder Anthony Kling explained that "visitors to Television Internet are now viewing on average four episodes of 'Muscle' per site visit, amounting to an enormous eighty minutes of programming." By renewing "Muscle", Kling estimates "that figure to increase 50% by year end."

In addition, Kling announced Thursday that the network is expanding to two nights of original programming. According to Kling, "Muscle" will be joined this fall by another series.

Originally developed in 1998, "Muscle" quickly became the first network-quality episodic series for the Web. In its first season, "Muscle" was propelled by international auds from Sweden and Italy, becoming in April the net's most watch original series. Earlier this month, the series made history again by airing the net's first hour-long original special. The season finale of "Muscle" next Wednesday night sheds light into the possible changes slated for the fitness sitcom.

While other companies like Lycos TV and iFilm engage in content aggregation of preexisting four to six minute video clips, Santa Monica-based Television Internet has continued to develop the industry of original episodic content that it created three years ago. Having joined Microsoft as a Content Partner last week, and with a major expansion of its Westside studio facilities soon to be completed, Television Internet is starting to expand from content producer to also service provider. Recently, Television Internet launched TVI Services, a boutique Intervu-like services group, that enables other corporations to stream content from their own sites using the same leading technologies seen in "Muscle."

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