iventurelab to Brief Congressional Privacy Caucus About Web Bugs

FOR IMMEDIATE RELEASE

Contact:
Jennifer Gross         
iventurelab, Inc.            
(412) 621-4050
jgross@iventurelab.com

iventurelab to Brief Congressional Privacy Caucus About Web Bugs

PITTSBURGH, PA -- March 1, 2001 -- The bipartisan, bicameral Congressional Privacy Council (CPC) will be holding its first briefing today in the 107th Congress to discuss threats to consumer Internet privacy via web bugs. Intelytics, Inc., a business specializing in Internet privacy, security, data mining, and intelligence, was launched last month as an iventurelab partner company. At the CPC briefing today, Intelytics automated web bug detection technology will be showcased before a panel of leading industry experts on a fact-finding mission to learn more about web bugs and to discuss the governments role in protecting consumer online privacy.

Web bugs are tracking devices deployed by Internet marketing and ad companies to monitor the activity of online users. Intelytics has identified twenty-three different web bug patterns in four different type categories. At todays hearing, Intelytics will run a live demo of soon-to-be-released technology that automatically identifies and eradicates web bugs from networked systems. The company will also demonstrate the numerous, often-insidious ways that web bugs can be used to violate consumer online privacy.

Historically, the arrival of new technologies has always been associated with the invasion of privacy, which is a justifiable and extremely serious concern in the electronic age," said Tommy Wang, CEO and Co-Founder of iventurelab. We are excited about this opportunity to educate our nations leaders and the public about the severity of the threat posed to online consumers by web bugs and hope to make progress today in our ongoing mission to minimize privacy risk for businesses and individual users alike."

The CPC is co-chaired by Sen. Richard Shelby, R-AL; Sen. Christopher Dodd, D-CT; Rep. Edward Markey, D-MA; and Rep. Joe Barton, R-Texas. Other speakers scheduled to address the caucus include Christine A. Varney, Counsel to the industry-led Online Privacy Alliance and former Federal Trade Commissioner, Gary Clayton, founder and CEO of the Privacy Council, and Richard Smith, Privacy Foundation Chief Technology Officer.

About Intelytics
Intelytics, Inc. is a software and services company specializing in Internet security, privacy, intelligence gathering, and data mining. Whether you are a Fortune 500 company seeking to minimize the potential security risk on your website, an e-Business seeking to drive traffic and increase customer satisfaction, or an individual user who wants to protect your PC from online privacy threats, Intelytics has the right solution to meet your needs. Intelytics comprehensive mix of software platforms and expert professional services can provide you with the protection you need to navigate safely through the increasingly unsafe channels of the connected world.

About iventurelab
iventurelab, Inc. is a technology research and development company that develops and commercializes leading edge software technologies. iventurelabs world-class team of technologists and strategists reduces the risk and timeline associated with technology initiatives through project selectivity and superior development cycle time.

For additional information about iventurelab, Intelytics, or other iventurelab partner companies, please visit www.iventurelab.com or call Jennifer Gross at (412) 621-4050.