THE FIRST MULTI-MARKET, UNIVERSAL GIFT REGISTRY SERVICE IN THREE LANGUAGES

MIAMI, FL, April 5th, 2001 -- WhiteStripe Inc today announced the official launch of TheThingsIWant.com, MiListaDeDeseos.com and CoisasQueQuero.com. The sites allow netizens to build an independent, universal, Shopping and Gift List of things they want from any site on the Internet.

Were trying to help turn browsing into buying, but at the customers own pace," says Guy White, CEO of WhiteStripe Inc. There are all sorts of people wholl benefit from our services: from the net savvy to net phobic of all ages. Some will appreciate the versatility, functionality and freedom; others the security and control. Most importantly were addressing the needs of other languages. First off: Spanish and Portuguese as Latin America, and, particularly, Brazil, are crying out for such a service."

The just launched consumer sites allow customers to set up a single place to manage all their wants" in one place. If they see anything they want, anywhere on the Internet, at any store in any currency, they can add that item to their list of things they want. All customers need do is register and set up a browser button or favorite -- which is very simple, but varies by browser. Then they use this button to put things into their Lists. Lists can be private, or password restricted or public -- the customer controls everything. Customers can set up as many lists as they want, call them what they want and do with them what they want. They can keep them for themselves as a Shopping List or share them with friends as a Gift List.

We started with the customer" adds Guy White and looked at all the different ways they might want to use this kind of service. Obviously theres Christmas, Birthdays, Weddings, Baby Showers - in the US -- and other life occasions, but what about just Shopping. People need to have one place to put all their things. Then theres the issue of Privacy. Most people dont realize it, but many online stores that have wishlists" are very public. We address this issue so even kids can use the product so long as a parent or guardian sets up the registration and, we suggest, they password restrict the lists.

The system is build to be easily incorporated into retail sites and Portals too. Retailers will soon have the option to plug & play the solution directly into their site for free or pay for a customized version. They immediately benefit from higher levels of return visits and purchases as well as the viral nature of people sharing items from their store with their friends. Portals benefit from offering the service to their customers as it both generates income by way of commissions and acts as a loyalty builder in the same way offering email and calendars do.

Were building a portfolio of solutions that suit everyone, but most importantly in many languages" said Guy White. The main thing is it allows customers to have one place to build, manage, share and protect lists of things they want from any store. We dont mind if that place is at our site or our solution at a portal. As for e-tailors its the most versatile and functional solution out there. Weve built something thats in the best interest of the consumer and puts them in control."