Brands2Life launches MarketingDesktop -- unique on-line conference speaking opportunities service for the telecoms/technology sector in Europe

Brands2Life, the London-based strategic PR agency co-founded by Giles Fraser and Sarah Scales in May 2000, has launched MarketingDesktop, a comprehensive on-line database of conferences and related speaking opportunities in the telecoms/technology/e-business sector in Europe.

London -- 22nd May 2001 -- Brands2Life, the London-based strategic PR agency co-founded by Giles Fraser and Sarah Scales in May 2000, has launched MarketingDesktop, a comprehensive on-line database of conferences and related speaking opportunities in the telecoms/technology/e-business sector in Europe.

Previously technology companies marketing in Europe have had to rely on free aggregated lists or conference organiser specific sites to gain information on up-coming conferences and then commission a member of the in-house PR team or agency to liase with the organisers to find out up-coming relevant speaking opportunities. With MarketingDesktop all that information and more is available to Brands2Life clients on-line through www.marketingdesktop.com. The service can be bought as part of the overall Brands2Life service or as a stand-alone item.

The basic listing of over 600 English language conferences from over 180 organisers -- conference title, location, subject, date - is available free to all. Information on all conferences including, as soon as they are available, full summary, agendas, speaker lists, sponsorship opportunities and organiser contact details costs between $3,250 - $7,500 per year depending on company size. Access to the full database including the information about which conference organisers are looking for speakers on which topics costs between $7,000 - $15,000 per year including an email alert service. Brands2Life also offers bespoke thought-leadership programmes where it designs and runs campaigns incorporating conference-speaking appearances as well as media and influencer relations and relationship marketing.

Giles Fraser, Co-Founder of Brands2Life, comments Appearances at the right conferences should be a key component of any brand leaders marketing and PR programme in Europe. This will be a great tool for US-based companies who want to enter Europe cost-effectively who dont have the budget for a full PR agency programme. We have designed MarketingDesktop to give companies a much more effective and better value service when planning these appearances than they receive through the traditional ad-hoc approach."

Information on MarketingDesktop is available via www.marketingdesktop.com, via info@marketingdesktop.com or by calling Giles Fraser or Sarah Scales on 0044 207 386 6200.

About Brands2Life:

Brands2Life, formed in May 2000 by Giles Fraser and Sarah Scales, to build and communicate leadership brands in the European Digital Economy, now has 14 staff and a client base that includes: Baltimore Technologies, EDS, FTDynamo, Freeserve, iForceÔ, MyPoints, Netonomy, Valtech, ValueClick and Uniscape.

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