Market Research Firm Wins Prestigious Award

The founders of Itracks, a leader in online market research software and services, were recognized as Emerging Entrepreneurs of the Year, Prairie Region, at the Ernst & Young 2001 Entrepreneur Of The Year® Awards. The Entrepreneur of the Year Awards is in its eighth Canadian year, and is recognized to be the most prestigious business awards showcase in the world.

SASKATOON, SK -- September 27, 2001 -- The founders of Itracks, a leader in online market research software and services, were recognized as Emerging Entrepreneurs of the Year, Prairie Region, at the Ernst & Young 2001 Entrepreneur Of The Year® Awards. Dan and Garnette Weber accepted the award at the presentation ceremony held at Telus Convention Centre in Calgary, Alberta.

The Entrepreneur of the Year Awards is in its eighth Canadian year, and is recognized to be the most prestigious business awards showcase in the world. "We are honoured to have been presented with such a pre-eminent honour," said Dan Weber, Itracks President and CEO. "The team at Itracks has been working hard to create the paramount market research technology in the industry, and this award recognizes their efforts and successes even more than those of myself and Garnette."

Itracks offers a complete range of qualitative and quantitative research software. The company was one of the first to program online quantitative surveys for the market research industry, and also offers a qualitative suite of products (Online Focus Groups and Bulletin Board Focus Groups), which utilize expert chat-based technologies. Itracks also recently introduced Itracks Satisfaction Compass, a real-time, online tool to gauge customer, vendor and employee satisfaction.

Dan and Garnette Weber now move on to the national level of the Entrepreneur of the Yearâ Awards, to be held November 1, 2001, in Toronto. Itracks was also recently named as a finalist for Exporter of the Year by the Saskatchewan Trade and Export Partnership (STEP) and is a finalist for the upcoming Saskatchewan Chamber of Commerce ABEX Awards in the Job Creation category. . Last year, Itracks received an honorable mention in the EXPLOR competition, awarded by the A. C. Nielsen Center for Marketing Research, for its survey of perceptions of online research in the market research community.

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Visit www.eoy.ca for more information about the Ernst & Young Entrepreneur Of The Year Awards.

About Itracks: Since 1996, Itracks has set the definitive standard for online market research tools. Leading market research professionals and Fortune 500 companies recognize Itracks Internet market research tools as the most reliable and flexible Web-based software applications available. The sophisticated suite of qualitative and quantitative tools is easy to use, reliable and comes equipped with a wide range of multi-media capabilities. Itracks delivers the programs and service needed to collect accurate, reliable data over the Internet, transforming the way modern market research is conducted. Visit our website at www.itracks.com, and check out the latest industry trends at www.itracks.com/newsletterhome.cfm. Contact Itracks at:

Jolene Vanthuyne
Itracks VP Marketing
300-267-3rd Avenue South
Saskatoon, SK Canada S7K 1M3
Tel: 306-665-5026 or 1-888-525-5026
FAX: 306-665-2045 Email: jvanthuyne@itracks.com