BrainStorm Group Announces Strategic Alliance with OutsourcingCenter.com Joint Offerings Provide Unduplicated Market Reach and Expertise

JANUARY 25, 2001, NORTHBORO, MA – BrainStorm Group announced today that it has formed a strategic alliance with OutsourcingCenter.com and its eBusiness Strategy Conference Series. OutsourcingCenter CEO, Peter Bendor-Samuel will serve as the Conference Chairman for BrainStorm Group's 2001 Executive Conference Series.    

BrainStorm Group's eBusiness Strategy Conference Series provides forward thinking executives with comprehensive coverage of the latest infrastructure and e-sourcing strategies being implemented by leading organizations. OutsourcingCenter.com is the best place to locate outsourcing information. The Outsourcing Journal is offered through the center as a consistent voice in the industry. Outsourcing Journal is the premier on-line magazine about outsourcing.

According to Gregg Rock, president of BrainStorm Group, "The collective strengths of our organizations creates a knowledge powerhouse and base of expertise that is unparalleled in the industry. This alliance will leverage OutsourcingCenter's leading web presence (which includes OutsourcingCenter.com, BPO Outsourcing.com and ASP Outsourcing.com) with BrainStorm Group's expertise in the production of executive conference programs. Together, we will provide experienced practitioners with education and insight on a continuous basis via the web, as well as invaluable networking opportunities at our events."

According to Peter Bendor-Samuel, Author of Turning Lead into Gold - the Demystification of Outsourcing and CEO of OutsourcingCenter.com, "BrainStorm Group has done an excellent job in establishing the eBusiness Strategy Series as an invaluable resource for organizations looking to create, maintain and implement infrastructure and e-sourcing strategies. I'm honored to become the Conference Chairman and look forward to leveraging the synergies between our portals and the eBusiness Strategy Conferences."

BrainStorm Group, Inc., a full service conference and event management company, based in Northboro, MA was founded in 1997 by Gregg V. Rock. BrainStorm Group's Executive Management Team has over 40 years combined experience in the development, production and management of conferences and events for forward thinking executives. BrainStorm Groups proprietary events include the e-Business Strategy Conference Series and the eBusiness Integration Conference Series. In addition to proprietary events, BrainStorm Group's EMS (Event Management Services) Division offers a set of integrated services in the areas of conference development and sponsorship, event marketing and management.

Companies interested in sponsorship opportunities for the eBusiness Strategy Conference Series or OutsourcingCenter.com should contact BrainStorm Group at 508-393-3266. Press passes are complimentary. For attendee information, please contact Linda ODonnell at 508-393-3266.