PAPERbasket launches newest educational public relations and marketing firm

PAPERbasket, which offers an array of services and training to support the K-12 and higher education market, has named nationally recognized educator and marketing specialist, Elliott Levine, as its director.

OCEANSIDE, New York – Between a volatile economy challenging educational companies, and a greater demand for accountability in schools, a new firm is offering practical marketing and public relations solutions to schools and educational companies nationwide. PAPERbasket, which offers an array of services and training to support the K-12 market, has named nationally recognized educator and marketing specialist, Elliott Levine, as its director.

Recognized as a leader in school communications, Elliott Levine earned over 60 awards in public relations and technology as the Director of Communication for the Lawrence Public Schools in New York. Most recently as the CCO of rSchool.com, he helped launch a new home-school communication service for over 2,500 schools and released an anti-plagiarism application that gained national attention.

Mr. Levine is also a columnist on educational technology and school public relations for the American School Boards Journal and Electronic School Magazine. A well-known presenter in education technology and marketing, he has led workshops for eSchool News, School Tech Expo, and the National School Public Relations Association. Most recently, Levine has delivered keynotes and workshops for the South Carolina School Public Relations Association and New York State School Boards Association.

PAPERbasket supports schools, nonprofit organizations and municipalities seeking to enhance community engagement through consulting and training services. In addition to special projects and training programs, the company offers annual contracts offering complete communications and marketing services.

Todays information age has placed greater demands for accountability and results within public schools," said Mr. Levine. Effective marketing can advocate for the healthy improvement of our public schools by seeking the input and support of its communities. Similar strategies can enable education companies to more effectively target their products and services to school decision makers."

Levine has worked with a number of well-known clients, including AbleSoft Systems, WinStar for Education, Community School Networks and leading educational associations. Among PAPERbaskets newest marketing and training clients are Xoriant Corporation and Technology Sales Resource.

Additional information on PAPERbasket may be found online at www.paperbasket.com.