SLIGH FURNITURE ADDS VIDEO, 360° VIEWS TO WEB SITE;CEO WANTS TO FEATURE CUSTOMERS HOME OFFICE PHOTOS ONLINE

Slighs new web site is designed to give consumers in-depth product information about its home office furniture and fine clocks. New features include 360° views that illustrate product style, finish and functionality details; color photo details and product enlargements. In addition, Slighs s-files online magazine offers product news, buying tips and style trends, consumer surveys and a direct email link to Slighs chief executive officer, Rob Sligh. You can even email the CEO before-and-after-photos that highlight your personalized Sligh home office collection.

HOLLAND, Mich. -- Sligh Furniture Co. has added new video and Macromedia Flash features to www.sligh.com to provide consumers with richer and more comprehensive online views and descriptions of Slighs clocks and home office furniture.

From 360° views that illustrate product style, finish and functionality details -- to color photo details and product enlargements -- Slighs new web site is designed to give consumers the in-depth product information needed to help make informed buying decisions through Slighs authorized dealers.

Another new web site feature is Slighs s-files e-zine", an online magazine offering product news, buying tips and style trends, consumer surveys and a direct email link to Slighs chief executive officer, Rob Sligh. In the Ask Rob" section, you can email the CEO before-and-after-photos that highlight your personalized Sligh home office collection.

Content from the inaugural issue of the s-files includes:
·   What do the rich, resonating chimes from a fine clock sound like? You can hear the classic favorites right from your computer. Choose from Ave Maria, Beethovens Ninth Symphony, St. Michaels, Westminster and Whittington.
·   How do you decide how to buy furniture for your home office? Tap into the expertise of a professional interior designer for advice on how to avoid letting your office take over your home.
·   Are you an avid collector of Mission-style furniture? Have you been forced to tackle someone in order to tag" your favorite clock at an estate sale? Sneak a peek at letters from people who write about their fine furniture experiences.

Were using the web site and the s-files to help build a stronger rapport with our customers," says Rob Sligh. We also want to invite people who havent bought our products to learn more about us. Our goal is to help people feel more confident when they shop for home furnishings. We want to show people how they can bring beauty to their homes, and help them understand the different furniture styles and functional options they have to choose from."

People who visit www.sligh.com can take advantage of new product information tools, such as:
·   Product videos with 360° views to illustrate product style, finish and functionality details, such as pullout printer trays, flip-down keyboard tray with padded palm rest and Slighs patent-pending pullout overhead light tray
·   CAD drawings with internal product dimensions to evaluate space needed for printers, faxes, scanners and other electronic equipment
·   Color photo details and product enlargements to help consumers compare product features
·   Component details, which show line drawings of individual modular home office and wall unit components and how they correspond to the actual product photos
·   Product listings by furniture grouping, including Mira Contemporary, Arts & Crafts, Casual Traditional, Formal Traditional and the Continental Collection

Slighs new web site also offers an extensive search function, providing people the ability to find information by furniture dealer, product category or clock service center. Consumers can e-mail a friend" examples of Sligh products, select view similar" to find products like those onscreen, request literature online and send e-mail messages directly to the companys CEO.

Sligh Furniture Co. is a 121-year-old, family-owned furniture and clock manufacturer located in Holland and Zeeland, Mich. Now under fourth generation Sligh family management, the company manufactures and markets high quality home office furniture, business office furniture and clocks in the United States and internationally.

Three of Sligh Furniture Co.s home office furniture products have been rated this years Consumers Digest Best Buys at the Premium Selection level in Consumer Digests January/February 2001 issue: 1) the arts & crafts Marquette oak computer cabinet, 2) Turin modular home office and 3) new urban contemporary Mira collection.

For a list of local dealers offering Sligh furniture and clocks and a complete online catalog of Sligh products, visit www.sligh.com. Consumers also can browse through a collection of Sligh products at www.homeportfolio.com.
###