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New E-Tools" Enable Non-Techies
To Update & Enhance Their Own Website
EMagine Communications of Canton, MA has recently revealed their powerful lineup of e-Business tools: ez-edit, bullseye, quikcast, e-magic, quickclik, backtalk and newsmaker designed to simplify the updating and enhancing of websites by non-technical" people. Catering to small and mid-size businesses, EMagine tools provide clients with affordable, self-contained solutions that promote maximum website capability.
FOR IMMEDIATE RELEASE
CONTACT: Steven Dubin, PR Works, (781) 878-9533, sdubin@prworkzone.com
New E-Tools" Enable Non-Techies
To Update & Enhance Their Own Website
DATELINE: CANTON, MA, MAY 10, 2001...
EMagine Communications of Canton, MA has recently revealed their powerful lineup of e-Business tools: ez-edit, bullseye, quikcast, e-magic, quickclik, backtalk and newsmaker designed to simplify the updating and enhancing of websites by non-technical" people. Catering to small and mid-size businesses, EMagine tools provide clients with affordable, self-contained solutions that promote maximum website capability.
A website should do so much more than simply tout a company," said Bill Gadless, president of Emagine, a website development company. Our tools give our clients both front end and back end capability. We enable our clients to make changes on their own sites-- when and wherever they need to. We grant them the power to efficiently communicate within their company as well as with customers, track and keep in touch with a targeted market, streamline e-commerce and build communities on their sites--and thats just for starters. By investing in the right e-tools, clients can boost their competitive advantage as well as equip themselves with extremely cost effective measures to increase sales and productivity over the short and long term."
Site Changes - Anytime, Anywhere
Ez-edit, EMagines self-serve content management tool allows clients to edit their own websites through a web-browser-based environment, eliminating the need for a third party IT professional or web developer to do it for them. With an unlimited-capacity interface, clients are able to create, store and present fresh and timely web content. Because ez-edit is portable, site changes can be made quickly, easily and anywhere there is an Internet connection. The content is immediately updated and can be viewed by the next site visitor.
EMagines team trains clients to use the program to make additions, deletions and changes to the site which includes adding pages, formatting text and inserting photos or graphics. Clients simply enter a private site, their user name and password and update the content through comprehensible menus and search engines. Technical expertise is not needed when using ez-edit.
Rather than Chase...Capture
Instead of marketing visitors randomly, find out what visitors want and just give it to them. Bullseye is a trackable, precision e-marketing system that creates a precision marketing strategy for communicating the value of product and/or service on the World Wide Web. Bullseye allows clients to market interactively, taking full advantage of the Internets potential.
Allowing clients to capture, target and e-market, Quikcast collects and segments qualified leads. Clients are able to send targeted messages, personalize site content to the customer, and track return visits. Quikcast also allows quick and effective targeting of entire databases with custom-tailored information. And when Quikcast is combined with Bullseye, it grants powerful control over e-business.
E-magic, designed to turn a visitor into a customer, follows web visitors along their chosen path of clicks (or time spent at the site) and prompts the right action at the right time. The action prompt may be a form, a live instant messaging customer service rep or a simple announcement, which in effect encourages purchase.
Shop til they Drop
Online customers demand simplicity, and that is exactly what they get when they use EMagines Quikclik solution. Although site customers probably arent aware of the Quikclik tool, they are aware that the ordering process is fast and easy-- efficiently getting them through the checkout line by way of a powerful shopping cart program.
Keep them Coming Back
Most visitors and customers enjoy interaction with those they do business with-and now clients may keep them informed and in touch with newsletters and message boards. EMagines Newsmaker tool allows clients to design and maintain attractive, online public or internal newsletters complete with graphics and customized content.
Or, if clients are looking to build an online community, Backtalk is the recommended tool to encourage return visits. Backtalk provides an online bulletin board that allows visitors to post comments and respond to each other, while the client monitors and filters negative postings behind the scenes.
Help is on the Way
EMagine not only offers self-contained web tools, their professional team also teaches and coaches their clients in the use of each program.
e-Ok with EMagine
Founded in 1996 by Brett Cohen and Bill Gadless, Jr., EMagine offers innovative e-business strategies from concept to completion, successfully building web presence for small to mid-sized companies. Specializing in website creation that includes all the bells and whistles" at modest pricing, EMagine strives to boost their clients competitive advantage and level the e-playing field. With annual growth of 500% per year, EMagine employs a staff of 20, which includes account managers overseeing each project. The company provides innovative and proven e-Business strategies that include site marketing and promotion, brand identity, emerging trends, e-commerce interface, data base building in addition to a variety of invaluable e-Business tools, in an effort to provide clients with a timely return on investment and smooth transition into technical areas. Ultimately, EMagine creates a partnership between themselves and the client that results in a constant state of e-Ok."
EMagine Communications, LLC is headquartered at 1095 Turnpike Street in Canton, MA. For more information about the company, please contact (781) 828-4500 or visit the website at www.eMagineusa.com.
Editors --
To arrange a phone briefing with pioneer of e-Business tools and founder of Emagine, Bill Gadless, please contact Steve Dubin, PR Works, sdubin@prworkzone.com,
(781) 878-9533.
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