The Latest And Greatest New Products And Services Introduced Recently

"Never Been Done This Way Before" - Hot Product News Keeps Information On New Products And Services Readily Available for Consumers and Journalist Worldwide, 24/7

June 1, 2001 - Albuquerque, NM - Hot Product News pioneers a new way to promote and advertise new products and services. Press releases are used as PR to promote new products and services when they are first introduced and then the same press releases are used as advertising for extended periods of time. In either case, information on the new products and services is available for journalist and consumers worldwide, 24/7.

The free PR service promotes the new products and services as "New Items This Week" under the four main sections, "Computers", "Software", "Internet" or "Other Products". After the initial week of PR, companies can chose to keep their press releases working for them by having them remain on the Hot Product News site as paid advertising. If the press releases remain on the site they are listed under specific product categories under the four main sections. They can remain on the site for up to six months so consumers and journalist can access them easily.

Chuck Mooney, the founder of Hot Product News, said, "The site is unique in many ways including the fact that it only contains information on new products and services. Most other news sites have all press releases mixed in together including releases on company financial reports, employee promotions, stock prices, acquisitions and mergers, law suits, changes in officers and board member, advertising campaigns and much more. Another unique aspect is the fact that press releases, that usually die and disappear a few days after they are released, are kept alive for up to six months."

Consumers and journalist enjoy the site because they can browse the site for a quick overview of what's new or they can easily go to specific categories to find products or services of specific interest. The site is updated continuously so there is always something new to read about.

Companies appreciates the site because they can get information out to journalist and consumers worldwide quickly, easily and inexpensively. Everything can be handled using e-mail. Changes, if necessary, can be made almost instantly. A big plus is the fact that a "hot link" back to the company's web site is included with each press release. If the information in the release sparks interest in the product, the consumer or journalist can click on the "hot link" and be taken to the company's web site instantly for pictures and additional information.

If you have a new product or service introduced within the last 30 days, send a dated press release to hpn@HotProductNews.com

Visit the Hot Product News site at http://www.HotProductNews.com/.

For additional information contact:
Chuck Mooney
Hot Product News
A member of the Better Business Bureau
chuckm@HotProductNews.com
1-505-296-1898