SCHOLZ & FRIENDS U.K. AND INTERNATIONAL CROSSING ENTER INTO AGREEMENT TO PROVIDE GLOBAL eBUSINESS SOLUTIONS

SCHOLZ & FRIENDS U.K. AND INTERNATIONAL CROSSING ENTER INTO AGREEMENT TO PROVIDE GLOBAL eBUSINESS SOLUTIONS.

Scottsdale, AZ, April 12, 2001 - In an effort to further strengthen their international commitments and extend their service offering, The Scholz & Friends Group, one of the leading advertising and communication networks in Europe, has entered into an alliance with International Crossing, a leader in Global eBusiness Solutions, to help their clients throughout Europe reach out and effectively communicate with an ever-growing global marketplace.

This innovative partnership involves cross-promotion and strategic marketing to increase the abilities of both companies to greater satisfy the needs of their impressive and rapidly growing client base. A client base which includes businesses that are eager to extend their campaigns beyond their borders -- and into other areas of Europe and the United States.

Within this alliance, Scholz & Friends will offer International Crossing's global search engine placement service to their clients throughout Europe on an exclusive basis. International Crossing's technology ensures these clients appear on the first page of subject related searches. Scholz & Friends and its affiliations will find themselves in lead positions to Internet users around the world.

In addition, Scholz & Friends will also extend to their clients International Crossing's trademarked eCulturationTM process. By incorporating eCulturationTM, current clients will be insured the messages on their websites reach Internet users throughout the world in a clear and direct presentation. eCulturationTM guarantees not only perfect language translation but, also a comprehensive cultural presentation in look, style, and design, sensitive to the unique needs of a
prospective business partner.

In exchange, International Crossing will reach out to experts currently employed by Scholz & Friends, on a case-by-case basis, to contract assistance on future eCulturationTM projects. By enlisting the expertise of Scholz & Friends employees working out of 15 offices Europe-wide, International Crossing can be assured validation of future eCulturationTM endeavors.

"This is an exciting time for International Crossing. Not only will this partnership provide International Crossing with our first overseas office, it will allow us to have a beachfront and bring companies throughout Europe new opportunities in the United States," says International Crossing's Sr. VP and Director of Business Development, Jeffrey Pruitt.

According to John Sealey, Managing Director of Scholz & Friends International, "We are really excited to be working together with International Crossing. Cross-cultural communication and search engine placement are key issues for many of our clients around Europe. We believe we have found the ideal partner to complement our own service offering"

Scholz & Friends is a European agency network which has experienced strong growth over the last few years. The group offers a full range of integrated advertising and communications services with offices located in 14 countries throughout Europe. There are over 850 Scholz 'Friends' around the network.

Combining Scholz & Friends, a leader in European advertising, with International Crossing, a company which is the leader in global ebusiness, the two companies are now poised to deliver the most powerful integrated suite of services available for cross-cultural communication and search engine placement.