E-VUE MPEG-4 TECHNOLOGY TO POWER ONLINE MAGAZINE FOR DIGITAL CONTENT DEVELOPERS

e-Vue, Inc., the leader in MPEG-4 multimedia tools, today announced that DigitalAuthor.com, an online magazine for creators of digital content, has relaunched their website with MPEG-4 images using e-Vue's Still Imaging Software. This decision makes DigitalAuthor.com, an Internet magazine specializing in how-to and feature articles, and reviews, covering all facets of multimedia content development, the first MPEG-4 enabled digital authoring site on the Web.

FOR IMMEDIATE RELEASE
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MEDIA CONTACT:
Christopher Simmons
NEOTROPE
PH: 562-435-5702
EMAIL: cs@neotrope.com

Of interest to editors and journalists covering:
intellectual property, digital rights management (DRM), digital imaging, photography, Internet, Web Development, streaming media, image compression technologies, and publishing

        Short Headline:
E-VUE MPEG-4 TO POWER ONLINE MAGAZINE FOR CONTENT DEVELOPERS

        Long Headline:
E-VUE MPEG-4 COMPRESSION AND RIGHTS-MANAGEMENT TECHNOLOGIES TO POWER DIGITALAUTHOR.COM, AN ONLINE MAGAZINE FOR DIGITAL CONTENT DEVELOPERS

Using e-Vue, DigitalAuthor.com Provides Visual Guides to Learning Digital Multimedia

Iselin, NJ -- (PRnetwire) -- August 18, 2001 -- e-Vue, Inc., the leader in MPEG-4 multimedia tools, today announced that DigitalAuthor.com, an online magazine for creators of digital content, has relaunched their website with MPEG-4 images using e-Vue's Still Imaging Software. This decision makes DigitalAuthor.com, an Internet magazine specializing in how-to and feature articles, and reviews, covering all facets of multimedia content development, the first MPEG-4 enabled digital authoring site on the Web.

e-Vue provides three main advantages over existing image compresion technology: superior compression technologies, a variety of progressive viewing options, and the ability of site visitors to download images 2-5 times faster than via standard web formats (JPEG) while maintaining comparable quality. Additionally, the viewer plug-in provides for simple digital rights management (DRM), disabling mouse-click saving of images from the site, and embedding copyright information into the file itself.

DigitalAuthor.com faced the challenge of relaunching their site with both new content and an archive of previously subscription-only content spanning several years, which had originally existed on other sites. In providing the content from the new site, the goal was to implement some form of basic copy-protection that was compatible across all platforms and the solution had to be easy and fast to implement. A portion of the archival content has been converted for the site relaunch, and will continue to be converted over time, while new content is also added.

"As a tech-savvy digital media content authoring website, DigitalAuthor.com relies on speedy download times for their users to browse large images, while reading and learning about new tools and techniques. Their audience will benefit greatly from e-Vue's Still Image products that provide superior compression and faster downloads than JPEG," said Kenneth Sun, President of e-Vue. "By also providing some DRM capability, the site can now show content, previously only available on a subscription basis, for free."

"We had a lot of charts, screen shots, and various graphics which we wanted to make available at a reasonable size, without tremendously slowing down the viewing experience," said DigitalAuthor.com Executive Editor, Christopher Simmons. "Although our audience generally has top-of-the-line Mac and PC systems, using JPEG we would have had to cut out several images per article. The e-Vue imaging tools allowed us to quickly create new MPEG-4 content from our existing raw files, insert copyright information and deter unauthorized content copying. The plug-in allows us to disallow mouse-click copying. This combination of smaller file sizes which equal faster downloads, embedded copyright information, and disabling saving make e-Vue products an invaluable tool for our online magazine."

e-Vue products employ state-of-the-art MPEG-4 compliant technology to provide fast, high quality encoding and decoding of still images for Web and graphic design. The e-Vue family of MPEG-4 Still Image products, including the e-Vue Image Studio, e-Vue Image Viewer, and e-Vue Image Tools for Photoshop, was released to high critical praise and commercial success in September 2000.

About DigitalAuthor.com

DigitalAuthor.com is the online magazine for creators of digital content. The magazine, managed by contributing editors to various media print publications, features articles and reviews covering Web design, streaming media, e-commerce, digital rights management and intellectual property, animation, 3D, imaging technologies, e-books, and audio/video. The publication is a division of Neotrope, founded in 1983, which is a content development, brand marketing, and multimedia company based in Long Beach, California. For more information: http://www.DigitalAuthor.com

About E-Vue, Inc.

E-Vue, Inc. is developing next-generation end-to-end solutions for multimedia delivery over wireless and broadband networks based on the MPEG-4 standard and associated compliant technologies. E-Vue's software and hardware products facilitate the creation, delivery, and the secured consumption of digital multimedia content across both wire-line and wireless, over both narrow and broadband networks. E-Vue is a spin-off from Sarnoff Corporation, formerly RCA Research Lab, which pioneered technologies such as color TV, LCD, HDTV, and MPEG-1, -2, -4 technologies. For more information: http://www.e-vue.com.

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