No. Cal. Business Marketing Association Announces The Fall 2001 Certificate Series in Marketing Communications
A Unique Opportunity for Professional Development to expand career knowledge, brush up on marketing and communications skills and/or prepare for Certificate in Business Communications (CBC) examination. Attendees can choose any combination or all of sessions.
No. Cal. Business Marketing Association Announces The Fall 2001 Certificate Series in Marketing Communications
A Unique Opportunity for Professional Development to expand career knowledge, brush up on marketing and communications skills and/or prepare for Certificate in Business Communications (CBC) examination. Attendees can choose any combination or all of sessions.
Dates: Wednesdays, September 12 – October 17, 2001
Time: Registration 6:00 p.m., Sessions end at 9:00 p.m.
Location: Sheraton Four Points Hotel, 1250 Lakeside Drive (near Lawrence Expwy/101), Sunnyvale, CA
Session Topics:
September 12: Advertising & PR Practices; Marcom Planning & Budgeting
September 19: Printing Fundamentals; Creative Fundamentals
September 26: Inquiry Management; Direct Response Marketing
October 3: Successful Trade Show Management; Media Planning
October 10: Legal & Ethical Considerations; Public Relations
October 17: 7 Steps of E-Marketing
BMA Member price for all 6 sessions: $315.00
Non-Member price for all 6 sessions: $425.00
Individual sessions: BMA members $65-75.00 each
Individual sessions: Non-Members $100.00 each
For further information, see the Northern California BMA website http://www.norcalbma.org, or contact Carole Holcomb, Meeting Support Unlimited, at (408) 360-8951 or e-mail msu.mkt@mindspring.com.
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