TPG launches new selling model of Grendel Ad Server

The Polished Group (TPG) has launched a new selling model of its flagship product Grendel Ad Server by making the Lite version of the product available for download from the http://grendel.tpg.pl web site. The interested users can download there a free trial version of the ad server as well as license keys making it possible to use Grendel after the evaluation period expires. The license price, including cost of using TPG technical support, starts from USD 85 per month.

The Grendel Ad Server software is one of the best-known ad server technologies in Eastern Europe. According to Romuald Marek, Sales Specialist at TPG responsible for promotion and sales of the Grendel system, it also has a chance to gain a significant share in the world ad server market.

Unlike most of its competitors, Grendel Ad Server is a professional ad server that has already turned out to be extremely useful serving millions of ads a day for ad networks. While supplying users with the most advanced features an ad server can offer, it costs much less than other ad servers. Being so affordable, it should raise interest in companies willing to capitalize on ad revenues," says Romuald Marek.

Grendel Ad Server is an ad management and tracking system that makes it possible to manage advertising campaigns on a web site. Advertisers can display on such a site ads that are personalized and targeted based on demographic data and shown interests of site visitors. The persuasive power of ads displayed by Grendel Ad Server is multiplied by enormous variety of forms the ad can take, as Grendel enables advertisers to display animated ads created in HTML, Java Script, and Flash technology, pop-up ads, and many others.

The Grendel Ad Server system also gives advertisers full control over individual ad deliveries, thus preventing the under or over delivery of advertisements and maximizing the click-through ratio. The system simultaneously supplies advertisers with detailed reports about users' activity and preferences. Based on these reports they can modify ad banners used in their Internet campaigns as well as adjust the content of their Web pages to users' tastes with low cost.

Grendel Ad Server works under support of the free-of-charge Linux platform. Apart from serving ads on a single web site, it also integrates ads served within ad networks.

The Polished Group, the creator of the Grendel Ad Server, is a Polish-based company that specializes in developing advanced Internet technology solutions related with profiling, recommendation and personalization technologies and systems for personal data protection and security. Apart from the Grendel Ad Server system, TPG also created such Internet application as e.g. the Working Time Registration System Argus, the System for Optimized Recruitment SOR, the Profiling and Recommendations System Online Presto!. TPG has also developed the ce-market.com web site, which is the first and biggest Internet platform for trading in metals in Eastern Europe.
More information about the Grendel Ad Server System as well as a possibility to download it is available at the following Internet address: http://grendel.tpg.pl.