Madsoul Clothing, Announces Licensing Agreement With New York City Breakers.

Madsoul Clothing Company has entered into a licensing agreement with New York City Breakers to produce their entire apparel line.

Madsoul Clothing Company has entered into a licensing agreement with New York City Breakers to produce their entire apparel line.

The debut line will be shown at the MAGIC trade show in Las Vegas, NV in February 2002 along with Madsouls new Fall line. (Booth# ST30744)

Madsoul began as a graffiti t-shirt brand, which partnered with graffiti artists by signing them to royalty contracts for their art. These partnerships provide a legitimate venue for graffiti artists to demonstrate their talents and get rewarded for them. We are expanding our brand to represent all the elements of hip-hop D.J.ing, M.C.ing, B-Boying and Graffiti. The agreement with the New York City Breakers fits perfectly with the direction of the brand." Stated Marc DAmelio, President of Madsoul Clothing Company

The New York City Breakers international fame will help us expand our distribution worldwide," stated Cheech, Vice President of Marketing of Madsoul.

The New York City Breakers, who gained fame in the movie Beat Street, have performed worldwide for several dignitaries including Frank Sinatra, Elizabeth Taylor, and the Queen of England. They also performed at President Ronald Reagans Inauguration in 1984. Ive been looking for a clothing company that I felt comfortable with for a long time" stated Chino Action" Lopez, President of New York City Breakers

Madsoul Clothing is a hip-hop based apparel company which designs, sources and markets mens urban apparel. The Company is expanding its product line to offer a broad array of apparel and headwear that reflects the elements of the hip-hop culture. The companys products can be found in the leading specialty stores worldwide and on its website www.madsoulonline.com.