Scala Appoints UK Marketing Manager to Support Global Strategy

6th February 2002 Scala Business Solutions announces the appointment of Gaynor Armit as Marketing Manager North Western Europe, covering the UK, Ireland and the Netherlands. Armit will be responsible for Scalas marketing campaigns in support of the companys global strategy.

Armit has over 5 years marketing experience in the IT sector. She previously worked in Cable & Wireless Client Solutions division where she was responsible for the creation, implementation, and analysis of bespoke marketing campaigns to blue chip clients. Armit has also worked on freelance projects ranging from planning national ad campaigns for an Internet start-up to piloting a telemarketing campaign for Weiss Technik which was eventually rolled out across Europe.

We need dedicated and focused management support for our expanding sales team, and Gaynors excellent track record assures me we have made the right choice to provide that support," says André Israël, Scalas Vice President Operations for Western Europe. Gaynors experience and commitment, allied with her extensive IT knowledge, is invaluable. I am confident that Gaynor will be instrumental in raising Scalas profile in the market by delivering a co-ordinated message to our clients and future clients."

It is a privilege to be working on global corporate campaigns for such a highly regarded company," says Gaynor. Scala has an impressive global remit, and I am looking forward to having responsibility for the marketing planning and budgeting across North Western Europe."

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Notes to editors:
Photograph available

About Scala Business Solutions
Scala Business Solutions creates collaborative ERP software -- integrating Internet technology and traditional ERP functionality -- to make global business simple. With Scala, global companies can fully integrate all their ERP systems anywhere in the world, whether in a subsidiary, division or headquarters, and extending to their partners and suppliers. Scalas collaborative ERP software makes it possible for global companies to meet the requirements for advanced e-business as well as use a standard ERP product for managing traditional business processes. This enables them to gain measurable benefits from trading electronically, building a private exchange or global portal, or optimising the supply chain.
From offices in Europe, North America and the Far East, and through its network of partners and dealers, Scala delivers software and services that are available in over 30 languages in more than 100 countries.

Scala is listed on the Euronext Amsterdam Stock Exchange (symbol: SCALA). 2000 revenue was USD 71.2 million. Visit Scalas website at www.scala.net for press information including press releases, information for investors, and company and product information.

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