New Service Solves Time Crunch, Improves Effectiveness of Technology Media and Marketing Groups

Advanced Information Concepts, Inc. (AIC), now offers AiConcepts, a range of editorial services to give media relations companies and technology marketing departments a competitive edge with professional editing and proofreading services, content consulting, and editorial creation. The service, which has focused on supporting the needs of technology marketers and publishers, is now immediately available to these organizations.

New Service Solves Time Crunch, Improves Effectiveness of Technology Media and Marketing Groups

For Immediate Release
Contact: Robin Sowney
856-547-3988
rsowney@advancedinformationconcepts.com

Haddon Heights, New Jersey - January 14, 2002 - Advanced Information Concepts, Inc. (AIC), now offers AiConcepts, a range of editorial services to give media relations companies and technology marketing departments a competitive edge with professional editing and proofreading services, content consulting, and editorial creation. The service, which has focused on supporting the needs of technology marketers and publishers, is now immediately available to these organizations. (For more information about these services and pricing, go to http://www.advancedinformationconcepts.com/pr_index.html)

AiConcepts provides access to AIC's staff of renowned writers, editors, and industry analysts. We offer: basic editing services, including minor rewrites; technical and grammatical proofreading and copyediting; and content creation. The company guarantees a 5-business-day turnaround and allows clients to request two 24-hour turnarounds per month.

"We allow media and marketing department personnel to focus on creative work and new business activities by handling time-consuming editing chores associated with tactically crucial press and marketing content. Now we're offering the same service to a new group of clients," said Barbara DePompa Reimers, Executive Vice President. "Not only do we increase productivity, we support your department with an 'on-call' professional writing group with experience in technology. AiConcepts delivers talent that most organizations would consider cost prohibitive at an affordable price."

AIC is celebrating its tenth anniversary in 2002. Its clients have included, among others, InformationWeek, ComputerWorld, Datapro, IBM, Hewlett-Packard, Computer Reseller News and TechWeb.

Client Benefits
·   Expert editing and proofing for all client-originated content allows employees to focus on key business initiatives.
·   Professional advisors with decades of experience working with technology media in technology public relations and marketing.
·   Expanded resources. AIC's staff includes professionals with backgrounds ranging from Managing Editor to R&D to CEO; AiConcepts eliminates the learning curve and costs of training new staff.

AIC founder and CEO, Dayna Haberle-Delmonico, notes, "We have created AiConcepts based on requests from middle-tier public relations companies. Many PR and marketing departments have had budget reductions and/or deep staff cuts, but the work hasn't gone away. In response we fashioned a service that costs less than hiring one professional employee. AiConcepts provides a stellar level of experience to these critical areas of business."

Based on need clients may request:
·   Professional business and technology writers for white papers, positioning papers, methodology backgrounders, etc.
·   Editors to adapt existing content for newsletter creation and new web features.
·   Advisors and experienced content professionals to improve online pressrooms or structure, manage, and/or repurpose content.
·   Industry analysis professionals to research and advise on media trends and opportunities.

Service In Brief

AiConcepts includes professional editing of up to 10,000 words of client-generated copy each month. A trial period of 3 months is available with an annual renewal.

About AIC

Advanced Information Concepts (AIC) Inc. has provided content and editorial services to technology publishers and vendors and other corporations since 1992. The 20-member staff includes the top technical and business writers, editors and product analysts in the industry. AIC clients have included Andersen Consulting, Bell South, CMP Media, Computer Associates, Hewlett-Packard, IBM, IDG, Motorola, TechWeb, Reed Elsevier PLC, Symantec, Washington Post, and Ziff-Davis among others. AIC service offerings include: consulting; Internet and print content creation; site development, restructuring, and management; content evolution; AiConcepts editing services; and content repurposing services. AIC also offers in-house and, in conjunction with Intellor Group Inc., virtual seminars for IT professionals, technology media professionals and business professionals who need to understand technology on a non-technical level. For more information on AIC visit http://www.advancedinformationconcepts.com or call 856-547-3988.