The Rainforest Site Partners with Earth Day Network

Earth Day is April 22nd, but a new partnership between The Rainforest Site (one of the Web's top "click-to-give" sites where visitors preserve land for free with the click of a button) and Earth Day Network (nonprofit coordinating body of worldwide Earth Day initiatives and events) aims to make every day Earth Day. The Rainforest Site is putting its philanthropic e-commerce experience and online presense to work for Earth Day Network, giving Internet users around the world more ways to support positive social and environmental change through their everyday online activities.

The Rainforest Site (www.therainforestsite.com), where visitors help preserve rainforest acres daily and at no cost to them simply by clicking a button, is now the official partner of Earth Day Network (www.earthday.org), the nonprofit coordinating body of worldwide Earth Day activities.

The Rainforest Site put its philanthropic e-commerce experience to work to support Earth Day Network, creating EarthDayStore.com (www.earthdaystore.com). The store offers Earth Day gear -- T-shirts, tote bags and gifts from environmentally and socially responsible businesses -- that promotes environmental awareness and this years Earth Day theme, Protect Our Home." A percentage of every purchase benefits Earth Day Network.

Greg Hesterberg, co-owner of The Rainforest Site, commented, The Rainforest Site is thrilled to join forces with Earth Day Network and use our online presence to support their efforts toward positive social and environmental change. With compatible missions centered on raising environmental awareness and a shared goal of helping people incorporate environmental responsibility into everyday life, this partnership was a natural fit."

Visitors to The Rainforest Site can click on the Save Our Rainforests" button once a day, and generate funds to preserve an area of imperiled rainforest land. Land preservation is paid for by site sponsors and carried out by The Nature Conservancy, The Rainforest Conservation Fund, The World Parks Endowment and The Friends of Calakmul. These organizations work to preserve land in Ecuador, Mexico, Peru, Paraguay and other countries.

Earth Day, an annual event first held on April 22, 1970, is now widely celebrated around the world as a collective expression of public will to create a sustainable society. Linking citizen activists, Earth Day serves to educate and mobilize people worldwide for environmental protection. Its goal is to inspire action on personal, community, national, and international levels.

Both organizations sites offer ways to incorporate environmental responsibility and action into daily life. While The Rainforest Site allows users to save rainforest land with a click once a day, Earth Day Networks Web site includes information for those interested in getting involved, including a calendar of Earth Day events and activities, action ideas for addressing key environmental issues, and resources for organizing Earth Day events.

About The Rainforest Site

Originally launched in May 2000, The Rainforest Site (http://www.therainforestsite.com) focuses the power of the Internet on a specific ecological need -- the preservation of the worlds rainforests. Individuals from around the world visit the site each day to click the "Save Our Rainforests" button and help rescue imperiled land. In just its first year of operation, The Rainforest Site generated funds to purchase and preserve over 5,650 acres of endangered land.

About Earth Day Network

Earth Day Network (http://www.earthday.org) is the nonprofit coordinating body of worldwide Earth Day activities. Their goal is to promote a healthy environment and a peaceful, just, sustainable world by spreading environmental awareness through educational materials and publications, and by organizing events, activities, and annual campaigns. Our network includes more than 5,000 organizations in 184 countries.

The network is headed by the organizers of the original Earth Day in 1970, Gaylord Nelson and Denis Hayes, and is based in Seattle, Washington, USA.