Luck Factory Announces New Website for Good Luck Items

Luck Factory has launched a new online store at www.luckfactory.com. The store features good luck and good fortune from various cultures around the world

FOR IMMEDIATE RELEASE

Contact:
Luck Factory
P.O. Box 4000
Grand Central Station
New York, NY 10163-4000
email: info@luckfactory.com
web: www.luckfactory.com

LUCK FACTORY ANNOUNCES LAUNCH OF LUCKFACTORY.COM TO BRING "ALL THE LUCK IN THE WORLD, TO YOU!"

New York, NY - April 5, 2002 - Luck FactoryTM is pleased to announce the launch of its new web site, www.luckfactory.com. Luckfactory.com features pan-cultural items from around the world related to good luck and good fortune.

A common thread across many of the world's cultures is the use of symbols or images to convey good luck or good fortune to the owner. Luck Factory's founders, Jody Schaeffer and Robert Harris, surveyed the world and found that a common thread across many of the world's cultures is the use of symbols or images to convey good luck or good fortune to the owner. They established Luck Factory to bring these lucky amulets, charms, jewelry, statues, and other objects related to the e-tail consumer. The Luck Factory web site, www.luckfactory.com, offers pan-cultural items for sale while providing cultural references for those items in terms of traditions, history, fortune, and luck.

Asked about the powers attributed to these items, Ms. Schaeffer said, "Will the items offered at luckfactory.com change your future? We won't promise you that, but you never know!" Mr. Harris added "The histories of luck and fortune associated with our products are a fascinating view into the hopes of the cultures of the world. You can proudly wear them, display them, or give them as gifts." Luck Factory invites you to visit luckfactory.com today to find symbols of good luck and good fortune for either yourself or your friends and family. Ms. Schaeffer said the web site's goal is to make available "all the luck in the world, for you!"

About Luck Factory - Jody Schaeffer and Robert Harris founded Luck Factory in February, 2002. Luck Factory's web site, luckfactory.com, is an e-tail site offering "All the Luck in the World, For You!" through pan-cultural items and references related to good luck and good fortune. All items sold at luckfactory.com are presented with descriptive information about the item itself and the item's cultural good luck or good fortune significance. More information on the Company and its products is available at www.luckfactory.com

"Luck Factory", the Luck Factory logo and "All the Luck in the World, For You!" are trademarks of Luck Factory.

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