THE INDIANAPOLIS NEUROSURGICAL GROUP UNDERSTANDS REPUTATION MATTERS, FORMS RELATIONSHIP

Indianapolis Neurosurgical Group, Inc. (ING) announces their new relationship with Indy-based public relations and marketing communications firm, Reputation Matters, Inc.

FOR IMMEDIATE RELEASE

THE INDIANAPOLIS NEUROSURGICAL GROUP UNDERSTANDS
REPUTATION MATTERS, FORMS RELATIONSHIP

INDIANAPOLIS, May 8, 2002; Indianapolis Neurosurgical Group, Inc. (ING) announces their new relationship with Indy-based public relations and marketing communications firm, Reputation Matters, Inc. ING is the largest medical group specializing in neurological surgery in the Midwest. Reputation Matters has secured an agreement to provide ING with PR and marcom counsel, focusing on various regional shareholder populations. Terms of the agreement are undisclosed.

Leadership at ING recognizes an emergent need to provide improved informational outreach to their patients and referring physicians. For over the thirty years, ING has provided comprehensive care of the brain and spine to individuals and organizations across the country," said Cathy A. Campbell, INGs director of operations. We have built a legacy in Indianas medical history. As our Group continues to evolve and grow, we must enhance our methods of communication."

Reputation Matters principal consultant, Detra L. Perry, acknowledges a trend in the medical community toward seeking fresh marketing communications. Physicians are a traditional and conservative business segment," notes Perry. At the same time, they still have a need to disseminate information to their patients, staff and referring physicians."

As a business, the medical communitys awareness of their Group is important to ING. Business is business, and we want our medical advances to be communicated," Campbell said. We feel that this goal can be achieved with Reputation Matters knowledgeable approach to healthcare. Conservative, yet at the same time innovative -- this tactic is appealing to our Group."

Noting that ING is pleased with their agreement with Reputation Matters and the progress they are making on several initiatives, Campbell said, Our physicians at ING are specialists in neurological surgery. Well leave publicity and marketing to the specialists in communications. Ive worked with her [Perry] often over the past ten years. Shes a public relations and marketing wizard, and more importantly to ING, she understands the medical field. We are all looking forward to great results."

About Indianapolis Neurosurgical Group, Inc.
Neurological surgeons and support staff of the Indianapolis Neurosurgical Group (ING) have provided comprehensive patient care since 1970. ING strives to be the premier provider of compassionate, patient-focused care of the brain, spine and nervous system through integrity, skill and teamwork. As such, ING has built a national reputation as one of the largest and most progressive neurosurgical practices in the country.

With a presence in more than five Indiana-based office and hospital locations, ING provides consultation and medical support for many professional and collegiate organizations. ThinkFirst Indiana, the Indianapolis Motor Speedway, the National Football League and the Indianapolis Colts, as well as many high school and collegiate athletic groups across Indiana, are among those that receive care from ING. Learn more about this Group by visiting http://www.ingmdgroup.com.

About Reputation Matters, Inc.
Detra L. Perry is founder and principal consultant of Indianapolis-based Reputation Matters, Inc., an Indiana corporation founded in 2001. This public relations and marketing communications firm provides consulting services for individuals and businesses. Services provided by Reputation Matters fall within three areas of core competency: research, writing and relationships. For more information, call 317.875.6838, email inspired@reputationmatters.com or visit http://www.reputationmatters.com.

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Contact:
Detra L. Perry, Principal Consultant
Reputation Matters, Inc.
1427 West 86th Street, Suite 300
Indianapolis, IN 46260
317.875.6838
inspired@reputationmatters.com
http://www.reputationmatters.com

or

Cathy A. Campbell, Director of Operations
Indianapolis Neurosurgical Group, Inc.
8402 Harcourt Road, Suite 500
Indianapolis, IN 46260
317.396.1303
ccampbell@ingmdgroup.com
http://www.ingmdgroup.com