Ameritas Life Introduces No-Load Universal Life Product

Ameritas Life, an A+ rated 115-year-old insurer, is introducing No-Load Universal Life insurance. The no-commission, no-surrender charge life insurance policy is designed for people who seek the safety of fixed returns for supplemental retirement income as well as life insurance protection. Besides low costs, immediate liquidity and high first-year cash value, the policy offers flexible premiums, tax-deferred guaranteed interest growth, and tax-free access to cash value. It is offered directly to consumers and clients of financial advisors through the Ameritas Direct call center which is staffed by insurance professionals.

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(PRWEB) July 12, 2002

Lincoln ,Neb.//Immediate Release//Ameritas Life Insurance Corp., one of the

nation's leading providers of no load insurance and annuity products, today

announced the introduction of No-Load Universal Life, the newest addition

to its Low-Load Series.

The no-commission, no-surrender charge life insurance policy is designed

for people who seek the safety of fixed returns for supplemental retirement

income, as well as life insurance protection. With the absence of sales

loads, the policy produces immediate liquidity and high first-year cash

value.

"While many companies have added loads or surrender charges, or eliminated

no-load products altogether, we continue to support the fee advisor and

value-seeking consumer with innovative financial solutions," said Don

Reiser, president of Ameritas Direct, the company's no load division.

"This new policy takes our no load concept into the twenty-first century,"

added Dick Vautravers, FSA, ChFC, corporate actuary, who previously headed

the low-load division for Ameritas Life. "Our Low-Load Universal Life

policy was revolutionary and newsworthy in the 1980s. We're proud to

introduce its rightful descendent today."

"Market volatility has many people rethinking their risk tolerance and

turning toward the safety of fixed interest returns," Reiser added. "This

policy can be a key part of any financial portfolio, for its tax-deferral,

guaranteed return and tax-free death benefit. We believe with its immediate

liquidity, high cash value, low volatility and guaranteed return, this

versatile policy will be embraced by fee advisors and consumers."

The policy provides all the flexibility of a universal life policy in

premium paying, death benefit and access to cash value. It also can be

structured to deliver a guaranteed death benefit for more conservative

clients who prefer the strict guarantees of whole life.

Ameritas Life Insurance Corp., an Ameritas Acacia Company, is highly rated

by independent industry analysts for its claims paying ability and

financial stability. No-Load Universal Life and other no-load policies are

distributed to fee advisors and directly to consumers through Ameritas

Direct, frequently called "one of the best-kept secrets in the financial

world." Interested parties can call 800-552-3553 for more information.

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